Merchandising Specialist
1 month ago
Como parte del equipo de CHALHOUB Group, el Especialista en Merchandising será responsable de:
- Implementar presentaciones de VM de alta calidad en la tienda, siguiendo el calendario de eventos estacionales y las directrices de la marca.
- Fomentar relaciones sólidas con el personal de la tienda para asegurar el mantenimiento de las exhibiciones.
- Evaluar el impacto de los planes de acción de merchandising y emitir informes semanales al equipo de VM, incluyendo fotografías, comentarios y mediciones del impacto en ventas.
- Seguir y aplicar las directrices estacionales de VM de la marca.
- Asistir a eventos de formación y talleres de la marca.
- Apoyar la gestión de eventos internos de la marca.
- Instalar animaciones en ventanas y en la tienda, diseñar eventos y campañas alineadas con los calendarios de marketing y eventos globales.
- Mantenerse actualizado sobre las necesidades de mantenimiento y colaborar estrechamente con los equipos de mantenimiento para asegurar la resolución de problemas.
- Revisar el plan de merchandising vinculado a los lanzamientos de productos.
- Preparar y/o adaptar las exhibiciones en ventanas.
- Comunicar las directrices de merchandising al personal de la tienda y hacer seguimiento de la instalación.
- Asegurar que los niveles de merchandising en la tienda se cumplan según las directrices de la marca.
- Garantizar la máxima visibilidad en estanterías.
- Informar al equipo de VM de la oficina central sobre el rendimiento de las gamas y categorías de productos.
- Implementar nuevos conceptos de tienda cuando sea necesario.
- Definir el merchandising adecuado de los productos en estanterías.
- Comunicar con el equipo de VM de la oficina central sobre situaciones de falta de stock.
- Experiencia en merchandising visual en el sector de la moda y el retail.
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