Content Marketing Strategist

7 days ago


Dubai, Dubai, United Arab Emirates Betterhomes Full time

About the Role

We are seeking a skilled Content Marketing Strategist to join our team at Betterhomes. This is an exciting opportunity for a talented professional to develop and implement effective content marketing strategies across various channels.

Key Responsibilities:

  • Develop and manage content for social media, email campaigns, website, and other marketing materials
  • Conduct research and stay up-to-date with industry trends, market insights, and competitor analysis
  • Review and edit content for clarity, accuracy, grammar, and adherence to brand guidelines
  • Collaborate with the PR Manager to create internal and external content on PR strategies
  • Plan and execute content calendars aligned with marketing objectives

Requirements

  • Bachelor's degree in Marketing, Communications, Journalism, or a related field
  • Proven experience in creating engaging content on different social media platforms
  • Deep knowledge of social media trends, hashtags, and engagement strategy
  • Excellent writing, editing, and proofreading skills
  • Proficiency in creating visual content using tools like Adobe, Canva, or similar platforms
  • Knowledge of content marketing best practices and experience with keyword research, audience selection, and optimization


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