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E-commerce Marketing Executive
1 week ago
As an E-commerce Marketing Executive at Lalamove, you will play a critical role in driving user acquisition and conversions through effective digital marketing strategies. You will work closely with our sales and product teams to develop targeted campaigns that meet business objectives and analyze campaign performance using data-driven insights.
Key Responsibilities:
- Develop and implement digital marketing strategies that drive user acquisition and conversions.
- Analyze and report on campaign performance using Google Analytics and other tools.
- Identify areas for improvement and develop strategies to optimize campaign performance.
- Collaborate with cross-functional teams to ensure alignment and consistency across all marketing efforts.
Requirements:
- A minimum of 3 years of experience in digital marketing, preferably in an e-commerce environment.
- Strong knowledge of digital marketing principles and practices.
- Hands-on experience with Google Ads, Facebook Ads, and other paid social platforms.
- Ability to collect and analyze data, as well as make informed decisions based on data insights.
- Excellent communication and project management skills.