Crypto Payments Growth Manager
5 days ago
We are seeking a highly skilled and results-driven Crypto Payments Growth Manager to lead the growth and user adoption of Bybit Pay. In this role, you will develop and execute innovative marketing strategies, drive brand awareness, and optimize user acquisition funnels.
This role requires a passion for fintech, blockchain payments, and digital marketing. If you're looking for an exciting opportunity to make an impact in a fast-evolving industry, we encourage you to apply.
About the RoleThe successful candidate will have a strong understanding of blockchain payments, crypto wallets, and financial services. They will be responsible for developing and implementing comprehensive marketing strategies to drive user adoption and increase transaction volume for Bybit Pay.
- Plan, execute, and optimize multi-channel marketing campaigns, including social media, paid advertising, influencer marketing, partnerships, and community engagement.
- Monitor the performance of marketing campaigns and provide data-backed insights based on an understanding of current crypto news to optimize future initiatives.
- Work closely with product, business development, and operations teams to align marketing efforts with business goals.
The key responsibilities of this role include:
- Increase and amplify Bybit Pay branding to be the leading crypto payment solution through strategic marketing initiatives and partnerships.
- Analyze market trends, customer behavior, and competitive landscape to refine marketing tactics and identify new opportunities for growth.
To succeed in this role, you'll need:
- Minimum 3 years of experience in marketing or operations, with a strong focus on the payments or crypto industry.
- Proven experience in digital marketing, user acquisition, and growth strategies.
- Strong understanding of blockchain payments, crypto wallets, and financial services.
- Data-driven mindset with the ability to track, analyze, and optimize campaign performance.
- Excellent communication skills, capable of influencing strategy and articulating complex products to diverse audiences.
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