Brand Marketing Associate

3 weeks ago

Dubai, United Arab Emirates Chalhoub Group Full time

**INSPIRE | EXHILARATE | DELIGHT**

For over six decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. The Group, in its endeavour to excel as a hybrid retailer, has reinforced its distribution and marketing services with a portfolio of eight owned brands and over 300 international brands in the luxury, beauty, fashion, and art de vivre categories. More recently, the Group expanded its expertise into new categories of luxury watches, jewellery, and eyewear.

Every step at Chalhoub Group is taken with the customer at heart. Be it constantly reinventing itself or focusing on innovation to provide luxury experiences at over 750+ experiential retail stores, online and through mobile apps, each touch point leads to delighting the customer.

Today, Chalhoub Group stands for 14,000 skilled and talented professionals across seven countries, whose cohesive efforts have resulted in the Group being ranked third in the Middle East and first in Saudi Arabia as a Great Place to Work.

To keep the innovation journey going, the Group has set up “The Greenhouse”, which is not just an innovation hub, but also an incubator space and accelerator for start-ups and small businesses in the region and internationally. This is just one of the several initiatives taken by the Group to reinvent itself, catalysed by forward thinking and future-proofing. The Group has also been embedding sustainability at the core of its business strategy with a clear commitment towards people, partners and the planet, and by being a member of the United Nations Global Compact Community and signatory of the Women's Empowerment Principles.

**What you'll be doing**

Faces is one of the leading beauty omni-retailers with the latest in fragrances, skincare, makeup, haircare and home fragrances in the region, with over 20 years of presence and expertise in the Middle East. We are in a transformative chapter where we are building a beauty destination that provides expertise and inspiration through products, services and experiences to suit everyone’s needs and preference. We go beyond being a transactional experience, we bring an immersive customer experience through discovery and curation.

As a Brand Marketing Associate at Faces, you'll play a pivotal role in driving our brand's marketing efforts across various regions. Your primary responsibility will be supporting and coordinating a diverse array of marketing activities, ensuring that our brand message resonates with our target audience and enhances brand awareness. We're looking for a creative individual who can contribute fresh ideas and help shape our annual marketing strategy. A familiarity in 360-degree marketing and the Middle East market is preferred. You'll have the opportunity to oversee Faces' key markets, including the UAE, KSA, and Egypt, where we operate 57 stores alongside our ecommerce platform.
- Reporting to the Brand Marketing Manager, you'll assist in various marketing activities for Faces, including brand identity development, campaign support, tactical promotions and administrative tasks.
- Collaborating with the PR agency on PR strategies and ensuring alignment with campaign goals.
- Executing, implementing, and reporting on campaigns based on the marketing calendars.
- They also act as the brand guardians for Faces - with full responsibility in ensuring consistency across all media channels and customer touch-points.
- Supporting marketing collaborations with beauty partner brands.
- Working with the design team to create assets for campaigns.
- Assisting in production planning and shooting for campaigns.
- Monitoring plan implementation and activities in various markets.
- Assisting the internal social media team in building the brand's presence on social channels.
- Coordinating with departments for campaign execution.
- Assisting in organizing and attending events and exhibitions.
- Supporting local market research and customer surveys.
- Reviewing copy and content for consistency and brand alignment.
- Assisting in measuring and reporting campaign performance.
- Building relationships internally and externally to support marketing efforts.
- Gaining exposure to CRM and e-commerce.
- Assisting in managing the marketing budget and tracking expenses.

**What you’ll need to succeed**
- 1-3 years of experience in marketing or related field, including internships.
- Organizational skills with an ability to work well in a team environment.
- Exposure to building brand awareness in the Middle East, particularly in KSA and the Gulf, is advantageous.
- Exposure to managing agencies in media, PR, and creative fields.
- Arabic language skills (speaking, reading, writing) are a plus.

**What we can offer you**

With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal m

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