Web2 & Web3 Marketing Manager
2 days ago
Are you ready to lead innovative marketing strategies that bridge the worlds of Web2 and Web3? We are looking for a dynamic and forward-thinking Marketing Manager to grow our brand, expand our community, and drive visibility for our cutting-edge project.
If you have a passion for digital marketing, community building, and blockchain technology, we’d love to hear from you
What You’ll Do
- Develop Marketing Strategies:
- Create and execute marketing campaigns for Web2 (Google Ads, social media, SEO) and Web3 (NFT/token launches, decentralized platforms).
- Plan and manage funnel-based strategies to drive conversions and user adoption.
- Community Building & Engagement:
- Build and engage communities on Discord, Telegram, and Twitter with creative campaigns and events.
- Design initiatives such as giveaways, staking rewards, or governance tokens to enhance participation.
- Token and NFT Marketing:
- Plan and execute successful NFT and token launches on platforms like OpenSea and Rarible.
- Develop campaigns to increase visibility and demand for NFTs or tokens through partnerships and collaborations.
- Social Media Management:
- Manage and grow presence on platforms like Instagram, LinkedIn, Twitter, and YouTube.
- Create engaging content and track performance analytics.
- Collaborate Across Teams:
- Work with product teams to craft value propositions for Web3 audiences.
- Partner with influencers, brands, and blockchain platforms to increase visibility.
- Monitor and Optimize Campaigns:
- Use tools like Google Analytics, Ahrefs, Dune Analytics, and Messari to track and optimize campaign performance.
What We’re Looking For
Must-Have Skills:
1. Web2 Marketing Expertise:
- Strong knowledge of advertising platforms (Google Ads, Facebook Ads, Instagram Ads).
2. Web3 Marketing Knowledge:
- Familiarity with blockchain technologies, tokenomics, and decentralized platforms.
- Experience with community building on platforms like Discord and Telegram.
- Demonstrated success in promoting NFTs, tokens, or Web3 projects.
3. Content Creation & Strategy:
- Skilled in social media content creation and engagement strategies.
4. Data-Driven Approach:
- Proficiency in tools like Google Analytics, SEMrush, and blockchain analytics platforms to measure and improve performance.
Soft Skills:
- Visionary Leadership: Ability to lead marketing initiatives and drive results.
- Strategic Thinker: Combine traditional marketing tactics with Web3 innovation.
- Adaptability: Stay ahead of trends in the rapidly evolving blockchain ecosystem.
- Strong Communication: Clearly articulate ideas and collaborate across diverse teams.
Why Join Us?
- Be at the forefront: Lead marketing in the intersection of Web2 and Web3, shaping the future of digital engagement.
- Growth opportunities: Work on innovative projects with a team of forward-thinkers.
- Dynamic environment: Enjoy a collaborative and fast-paced workplace.
- Competitive salary
How to Apply
Send your CV, portfolio, and any examples of previous Web2/Web3 marketing projects (campaigns, case studies, community growth metrics)
Let’s build the future of marketing together
**Experience**:
- Marketing: 4 years (required)
**Location**:
- Dubai (required)
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