Sales & Marketing Manager

6 months ago

Dubai, United Arab Emirates TAKMEEL Real Estate Developmemnt LLC Full time

Achieve targets set by the company in relation to legal completions (units sold), Marketing Budget Spend, average selling price, sales selling overhead.
- Refine overall brand positioning, USP and create brand guidelines.
- Create brand architecture and sub-brands defining their USP’s and positioning in line with the overall positioning. Create sub-brand guidelines and guiding principles.
- Promote and enhance the brand and brand image.
- Prepare market research and competitor analysis with continual updates.
- Define Target Markets and develop applicable pricing models.
- Design relevant marketing and sales strategy.
- Create marketing and PR strategy for pre-launch and post launch era consistent with the overall business strategy.
- Define Target Markets.
- Develop applicable pricing models.
- Promote and enhance the brand and brand image.
- Responsible for the design and presentation of all Sales environments and marketing material for all aspects of a mixed use community.
- Manage advertising schedules and create/implement design concepts.
- Production of presentational/marketing material, in line with legislative requirements.
- Liaison with customer service in order to enhance the reputation of the company, increase profitability and to achieve customer satisfaction.
- Market research and competitor analysis.
- Negotiate sales transactions and promote mortgage arrangements for all sales, ensuring that Independent Financial Advice is available.
- Appropriate reporting to the SVP - Mixed Use & Commercial Director on all aspects of Sales and Marketing.
- Make a demonstrable contribution towards the company’s program of continuous improvement.
- Ensure the sales team is fully resourced and well-directed, with clear guidelines to their own job responsibilities, and are provided with full support in achieving these, in terms of communication, training and development, and the organization of the department’s workload.
- Liaise with the Corporate Marketing and Communications and PR team.
- Promote and act in accordance with company values, systems, policies and procedures.
- Report to the board when required.
- Recruit and train staff.
- Manage sales administration process - including cooperation with the legal department
- Manage sales collection process - including cooperation with the finance department.
- Directly report to the Project Director.
- Appropriate Functional reporting to the SVP-Mixed Use the & Commercial Director - Mixed Use on all aspects of Sales and Marketing.
- Report to the Executive Board when required.Developing marketing strategies: Creating and implementing comprehensive marketing strategies to promote the company's real estate projects, attract potential buyers, and increase brand awareness.

Market research and analysis: Conducting market research to understand consumer behavior, market trends, and competitor activities. Using this data to identify opportunities and develop targeted marketing campaigns.

Brand management: Overseeing the development and maintenance of the company's brand image. Ensuring consistent messaging and branding across various marketing channels.

Advertising and promotional activities: Planning and executing advertising and promotional campaigns through various channels such as print, digital, outdoor, and events. Identifying the most effective media outlets to reach the target market.

Sales support: Collaborating with the sales team to develop marketing materials, presentations, and other tools to support the sales process. Providing market insights and customer feedback to improve sales effectiveness.

Budget management: Developing and managing marketing budgets to ensure efficient allocation of resources and maximum return on investment.

Team leadership: Managing a team of marketing professionals, including assigning tasks, providing guidance, and fostering a collaborative and innovative work environment.

**Education**:

- Bachelor's (preferred)

**Experience**:

- marketing: 8 years (preferred)

Ability to Commute:

- Dubai (required)

Ability to Relocate:

- Dubai: Relocate before starting work (required)

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