Marketing Manager- Toy Stores or Related Retail

6 months ago


Dubai, United Arab Emirates Brainstorm Human Resource Consultants Full time

A leading Retail group in the Middle East is looking for a Marketing Manager to join their team who got working experience with Marketing /Advertising agencies and dealing with Toys.

Key Responsibilities:

- Develop and execute marketing plans to increase sales in our retail channels including brick-and-mortar stores and e-commerce platforms.
- Improving new customer acquisition metrics in the MENA region by driving organic social media strategies, end-to-end campaign development, and integrated marketing strategy implementation.
- Direct successful marketing and PR programs to generate a positive return on investment by utilizing internal resources and fostering cooperation with regional agencies and sponsors.
- Organize and execute events and promotions to increase foot fall in our retail stores.
- Achieving success in measuring key performance indicators, analyzing campaign metrics to identify trends and shortcomings, devising remedial actions, and delivering incremental improvement in return on investment.
- Collaborate with the sales team to create effective in-store displays and promotions that drive sales and showcase our products.
- Create and manage relationships with key industry influencers, media outlets and bloggers to increase brand exposure.
- Establish a close relationship with influencers in order to elevate the brand.
- Analyze and report on the effectiveness of marketing campaigns and adjust strategies as needed to achieve business goals.
- Manage the marketing budget and ensure that all campaigns are cost-effective and generate a positive return on investment.

**Experience & Skills**

5+ years of experience in any Marketing /Advertising agency.
- Bachelor's degree in marketing, Business Administration, or related field.
- Strong understanding of social media platforms and how to use them to drive customer engagement.
- Excellent communication and interpersonal skills, with the ability to build strong relationships with customers, influencers, and other stakeholders.
- Proven track record of creating and executing successful marketing campaigns.
- Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
- **Knowledge of the latest trends and developments in retail industry.**

**Salary**: AED25,000.00 - AED35,000.00 per month

**Experience**:

- Marketing Manager with Retail Stores: 7 years (required)
- campaign developments and PR & promotions: 7 years (required)
- conducting marketing campaigns for Stores in GCC: 5 years (required)
- knowledge or working with Toys: 3 years (required)


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