Marketing Manager
2 months ago
**Job Summary**
As the Marketing and Events Manager, you will oversee the development and implementation of integrated marketing campaigns, manage social media platforms, coordinate with vendors, and organize events that align with our restaurant’s vision and business objectives. You will work closely with cross-functional teams, including Sales, Operations, and Culinary, to ensure cohesive branding and exceptional guest experiences.
**Key Responsibilities**
**Marketing Strategy & Execution**:
- Analyze market trends and customer insights to identify new opportunities and optimize existing campaigns.
- Manage and monitor the restaurant’s online presence, ensuring brand consistency across all digital platforms.
- Create engaging content for various marketing channels, including social media, website, and promotional materials.
**Event Planning & Management**:
- Plan, coordinate, and execute all restaurant-related events, including themed dining experiences, chef’s tables, seasonal promotions, and private dining functions.
- Collaborate with the culinary team to create event-specific menus that enhance the dining experience.
- Manage event budgets, timelines, and logistics, ensuring a seamless experience for all guests.
- Source and negotiate with vendors, suppliers, and partners to secure the best services and rates.
**Collaboration & Teamwork**:
- Collaborate with the Sales and Operations teams to create promotional packages and offers that drive bookings and revenue.
- Lead a small team of marketing professionals, providing mentorship, guidance, and performance evaluations.
- Foster relationships with local businesses, media outlets, influencers, and industry partners to increase brand visibility.
**Analytics & Reporting**:
- Track and report on the performance of marketing campaigns and events, using analytics to inform future strategies.
- Conduct post-event evaluations to determine successes and areas for improvement.
- Prepare and present regular reports to senior management on marketing and event activities.
**Required Skills & Qualifications**
**Education & Experience**:
- Bachelor’s degree in marketing, Communications, Hospitality Management, or a related field.
- Minimum of 3-5 years of experience in marketing and event management within the hospitality or restaurant industry.
- Proven track record of successfully planning and executing restaurant events, with strong project management skills.
**Technical Skills**:
- Familiarity with event planning software and CRM systems.
- Strong understanding of SEO, SEM, and web analytics.
**Creative & Analytical Thinking**:
- Ability to develop creative marketing strategies that resonate with target audiences.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills, with the ability to craft compelling content.
**Interpersonal Skills**:
- Strong leadership and team management skills, with the ability to inspire and motivate others.
- Exceptional organizational and multitasking abilities, with a keen eye for detail.
- Ability to work under pressure and meet tight deadlines in a fast-paced environment.
**Personal Attributes**:
- Passionate about the restaurant industry with a customer-centric mindset.
- Flexible and adaptable, with the ability to thrive in a dynamic and ever-changing environment.
- High level of professionalism and a positive, can-do attitude.
**Job Types**: Full-time, Permanent
Application Deadline: 30/09/2024
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