Regional Marketing Manager

3 months ago


Dubai, United Arab Emirates Talent Pal Full time

**Description**

ISP Regional Marketing Manager Role Profile

Purpose of Role

We are seeking a creative and impact-orientated marketing manager to promote both ISP and our individual schools in a way that builds positive memorability as well as qualified leads. In this role, you will be designing and optimizing our marketing strategies and campaigns, whilst ensuring top-notch marketing operations and stakeholder management.

This role will report directly to the Regional Head of Marketing, with a high level of collaboration with the Regional Head of Admissions, school Principals, school marketing assistants, and marketing agency support network.

Due to the International profile of the School, it will be helpful for the post holder to be fluent in both English and Arabic, in oral and written form, however not essential.

In coordination with stakeholders:

- Regional Marketing Team ISP ME
- School Leadership Team, Principal, Heads of School,
- Admissions Staff, Registrar, Faculty Staff, Parents, Students,
- Regional Head of Admissions ISP ME,
- Other ISP schools
- Third Party Vendors

Reporting Line: Head of Marketing Middle East

ISP Principles

Begin with our children and students. Our children and students are at the heart of what we do. Simply, their success is our success. Wellbeing and safety are both essential for learners and learning. Therefore, we are consistent in identifying potential safeguarding and Health & Safety issues and acting and following up on all concerns appropriately.

Treat everyone with care and respect. We look after one another, embrace similarities and differences and promote the well-being of self and others.

Are financially responsible. We make financial choices carefully based on the needs of the children, students and our schools.

Learn continuously. Getting better is what drives us. We positively engage with personal and professional development and school improvement.

ISP Regional Marketing Manager Key Responsibilities

Marketing Strategy & Planning
- Work with Regional Head of Marketing, Principals and school marketing specialists to produce the Annual Marketing Plan for each school
- Conceptualize and execute multichannel campaigns across the parent journey, ensuring alignment of communications and messaging across all channels

Content marketing
- Partner with schools to develop their content calendars
- Partner with schools and agencies to develop engaging, well-written content that drives both memorability and conversion
- Ensure key messaging, brand, and corporate identity is used consistently throughout the School.
- To be the brand ambassador to ensure brand guidelines are implemented and used appropriately.

Marketing operations
- Lead the execution of marketing campaigns from start to finish, leveraging internal support from the schools and driving collaboration
- Manage the Central Marketing Services for the schools under your remit, ensuring requests incoming from schools are assessed, prioritized, and executed on time and in full with excellent expectation management.
- Work with the finance department to ensure the annual marketing budget per school under your remit is on track and recommend changes which may be required from time to time to reflect market conditions.

Marketing reporting and optimization
- Analyse the impact of current marketing initiatives per school under your remit, recommend actionable solutions and ensure optimizations happen in a timely fashion.

Other Responsibilities

Duties listed in this job description will be discussed with the post holder when appointed with some flexibility in order to play to the strengths of the post holder and the needs of the school.

In addition to the specific duties listed above, the post holder will also be expected to undertake other such reasonable responsibilities and tasks that may from time to time to be assigned by the Head of School, or the Divisional CEO for (ME & Europe) and to uphold the core values of The International Schools Partnership. They must follow all school and regional processes that will fall within their job roles

Skills, Qualifications and Experience

Person specification
- Proven success developing and executing creative and impactful omnichannel marketing campaigns, preferably in the education sector
- Excellent written and verbal skills
- Extremely strong project management, multitasking, and decision-making skills
- Skilled at content marketing and social media marketing
- Metrics-driven marketing mind with eye for creativity
- Excellent stakeholder management skills across a high number and range of stakeholders
- Experience with marketing automation and CRM tools.

**Qualifications**:

- University degree in marketing or communications
- Arabic Speaker desired

Experience
- Years of experience - 5 minimum in a Marketing Manager role in the education sector preferred

Location
- Dubai

ISP Leadership Competencies

You consistently demonstrate and role-model the ISP L



  • Dubai, United Arab Emirates ISP Middle East Full time

    **Description** ISP Regional Marketing Manager Role Profile Purpose of Role We are seeking a creative and impact-orientated marketing manager to promote both ISP and our individual schools in a way that builds positive memorability as well as qualified leads. In this role, you will be designing and optimizing our marketing strategies and campaigns, whilst...


  • Dubai, United Arab Emirates DPL GROUP Full time

    **Greetings of the day,** **We are a reputed recruitment consultancy in GCC and currently looking out for Regional Marketing mgr for our client a leading international network.** **Overview**: We are seeking a highly motivated and results-driven individual to join our team as a Regional Marketing Manager. In this role, you will be responsible for...


  • Dubai, United Arab Emirates Al-Futtaim Full time

    Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more...


  • Dubai, United Arab Emirates TNA Solutions Full time

    **The Company** Join an award-winning company recognized globally for innovation and rethinking the conventional. tna are an innovative and successful integrated packaging & processing solutions company with thousands of installed systems across 120+ countries. tna design and manufacture high-speed packaging, distribution, and process equipment for the food...


  • Dubai, United Arab Emirates Deliverect Full time

    **Deliverect** As a rapidly scaling global SaaS unicorn, Deliverect stands at the forefront of revolutionising technological solutions for the dynamic hospitality and Q-commerce sectors. Our mission is clear: to empower ambitious individuals with the skills and knowledge to make a positive impact on business. Developing in their professional careers, all...


  • Dubai, United Arab Emirates Beiersdorf Near East FZ-LLC Full time

    **Your Tasks**: The Regional Marketing Manager for Body and APC in EM is responsible for driving category Body/APC categories, growth and profitability, while outperforming competition, It’s also responsible for aligning strategic innovation between Global and regional teams, managing, and steering key initiatives, and ensuring regional deployment. This...


  • Dubai, United Arab Emirates Comarch Full time

    Join our innovative team at Comarch and take the lead in developing and executing marketing strategies that will drive growth and brand awareness. We are looking for a skilled and passionate Marketing Specialist to help us achieve our marketing goals and deliver outstanding results. - Degree in Marketing, Communication, Public Relations or Employer...


  • Dubai, United Arab Emirates 2CSI Full time

    Reference number: RMM/DUBAI/1019100 **Locations**: - Dubai, Riyadh Join our innovative team at Comarch and take the lead in developing and executing marketing strategies that will drive growth and brand awareness. We are looking for a skilled and passionate Marketing Specialist to help us achieve our marketing goals and deliver outstanding results. -...


  • Dubai, United Arab Emirates task idas marketing manager Full time

    The Arabic Speaker Telemarketer will be responsible for promoting the digital marketing agency's services to potential clients in the UAE and other Arabic-speaking countries. The role requires excellent communication skills in both Arabic and English, a strong sales-oriented mindset, and the ability to work in a fast-paced environment. Roles and...


  • Dubai, United Arab Emirates bittap holding limited Full time

    Responsibilities (Africa Region) - Responsible for strategizing and realizing business growth for BitTap in Africa Region. Lead business development, marketing and operations, with a strong understanding of growth tactics, to drive user acquisition and trading volume in the market - Act as a business owner: develop new strategies to push operational...

  • Regional Marketing

    6 months ago


    Dubai, United Arab Emirates Ignite Selection Full time

    We are currently looking for a Regional Marketing & Communications Manager for one of our client who are a massive manufacturing business within Renewable Energy & Power Generation Segment. As a Marketing & Communications Manager you will be developing and executing integrated marketing communication strategies and campaigns to promote Clients products and...


  • Dubai, United Arab Emirates Talent Pal Full time

    Reference number: RMM/DUBAI/1019100 **Locations**: - Dubai, RiyadhJoin our innovative team at Comarch and take the lead in developing and executing marketing strategies that will drive growth and brand awareness. We are looking for a skilled and passionate Marketing Specialist to help us achieve our marketing goals and deliver outstanding results. -...


  • Dubai, United Arab Emirates Knauf MEASA Full time

    **Knauf stands for opportunity. We know that opportunity looks different to each person, and we are proud that we see opportunity in everyone.** This exciting role within Knauf MEASA to lead the Regional Marketing could be the perfect next opportunity for you to build a unique career, in a values-led culture with a clear purpose of making tomorrow a home...


  • Dubai, United Arab Emirates Talent Pal Full time

    **Knauf stands for opportunity. We know that opportunity looks different to each person, and we are proud that we see opportunity in everyone.** This exciting role within Knauf MEASA to lead the Regional Marketing could be the perfect next opportunity for you to build a unique career, in a values-led culture with a clear purpose of making tomorrow a home...


  • Dubai, United Arab Emirates ONEPRO INTERNATIONAL MARKETING MANAGEMENT Full time

    **Role Overview**: As a Digital Marketing Manager you will be responsible for possessing expertise in managing platform integration, tag management, and ads tracking across all paid activities. The role will involve strategizing, executing, and optimizing digital advertising campaigns to drive brand awareness, engagement, and conversions. **Responsibilities...


  • Dubai, Dubai, United Arab Emirates Johnson Controls Full time

    About the RoleWe are seeking a highly skilled Regional Marketing Strategist to join our team in Dubai, reporting directly to the Business Development Manager for the Middle East region.Your primary objective will be to lead the growth of our market share with your sales team in the region for the DX (RAC, PAC & VRF) portfolio among our present and target...


  • Dubai, United Arab Emirates Sumsub Full time

    **Sumsub** is the one verification platform to secure the whole user journey. With Sumsub’s customizable KYC, KYB, transaction monitoring and fraud prevention solutions, you can orchestrate your verification process, welcome more customers worldwide, meet compliance requirements, reduce costs and protect your business. Sumsub has over 2,500 clients across...

  • Regional Manager

    6 months ago


    Dubai, United Arab Emirates Electric Power Research Institute Full time

    Job Title: Regional Manager **Location**: Dubai Office Job Summary and Description: The Regional Manager (RM) maintains and expands relationships with important customers, functioning as the primary point of contact, for the assigned region or country. The RM represents the entire range of EPRI products and services to assigned clients while leading the...

  • Regional Sales Manager

    6 months ago


    Dubai, United Arab Emirates Ritchie Bros. Full time

    The Regional Sales Manager (“RSM”) will play an integral leadership role in generating consignments through sales and marketing efforts, including attracting consignors, evaluating, and signing deals, managing contracts, and assisting the field sales staff in attracting bidders and buyers to the Ritchie Bros. sales. Reporting to and working directly with...


  • Dubai, United Arab Emirates Serco Plc Full time

    Make a difference every day We are a multinational organisation with a global team of 50,000 colleagues. In the Middle East we operate in the Transport, Defence & Advisory sectors, delivering services in Asset Management, Customer Experience, Fire & Rescue and Air Navigation Services. We are innovators, committed to redesigning and improving public...