Marketing Coordinator

6 months ago


Dubai, United Arab Emirates The Doris Duan-Young Autism Center Full time

**MARKETING COORDINATOR (Female)**

**Full-time/ Admin **/ **Dubai Healthcare City**

**Be part of an "Expertise That Cares"**

The Doris Duan-Young Autism Center (DDY) is a multidisciplinary center in Dubai Healthcare City that offers innovative and evidence-based programs and services backed by industry credentials, accreditations, and certifications. DDY is now looking for more young, vibrant, and dynamic professionals to be part of its growing team.

**Role Description**

This is a full-time on-site role for a Marketing Coordinator located in Dubai. The Marketing Coordinator will be responsible for day-to-day tasks including communication with stakeholders, sales activities, event planning, preparing marketing materials, and project management.

**Role Responsibilities**
- Assist in developing and implementing the company’s brand strategy and execute strategic marketing plans
- Analyze market trends, and competitors to optimize marketing strategies and to identify new opportunities.
- Represent the company by visiting stakeholders /government entities / Schools and other private organizations across the UAE
- Organize and facilitate marketing events and campaigns
- Communicate marketing campaign objectives, timelines, and deliverables to the leadership
- Track and report on key performance metrics to measure campaigns/events success.
- Assist in the planning, implementation, and tracking of marketing campaigns across various channels, ensuring timely delivery and adherence to brand guidelines
- Manage social media platforms to enhance brand presence and awareness
- Ensure that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes, content, and lead generation
- Manage different suppliers, coordinate printing, production, and circulation of marketing materials
- Support the development and maintenance of internal tools, including credentials database, trackers, global contact directory, and intranet

**Role Requirements**
- Proven working experience in digital marketing, particularly within the healthcare industry
- Demonstrable technical experience in updating websites through WordPress, managing SEO (Search Engine Optimization) and SEM (Search Engine Marketing)
- Highly creative with experience in identifying target audiences and devising campaigns in social media (Instagram, Facebook, and LinkedIn) and display advertising (Flyers, Brochures, Posters, etc.) that engages, informs, and motivates
- Experienced in Adobe Photoshop, Canva, and editing videos through iMovie and other video editing programs
- Preferably who has experience in taking professional photos and videos
- Research market trends, customer behavior, and competitor landscape, and prepare reports by analyzing and summarizing data
- Plan meetings, events, conferences, and trade shows by identifying requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists
- Maintain inventory of marketing support materials, ensuring all are current and accurate, and coordinate the creation of new materials when necessary
- Continually seek new sources of prospective customer data and provide recommendations to sales and marketing leadership

**Required skills and qualifications**
- Bachelor’s degree (or equivalent) in marketing, advertising, or communications
- Minimum of 2 - 3 years of UAE experience in the field of healthcare
- Knowledge of autism and related services is a plus
- Excellent communication skills in English and Arabic is a plus
- Experience in budgeting and forecasting
- Proactive, team player, and collaborator
- Creative thinker with a passion for marketing

**Education**:

- Bachelor's (required)

**Experience**:

- Marketing Coordinator: 3 years (required)
- Digital Marketing: 2 years (required)

Ability to Commute:

- Dubai (required)


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