Partnership & PR Manager
5 days ago
DFreight is a new-age freight forwarding company that is shaking up the industry with its innovative technology and approach to freight forwarding and supply chain. We offer our clients' a futuristic digital platform that manages and monitors every aspect of their supply chain, foreseeing a variety of booking, planning, delivery and communication possibilities. At DFreight, we bring operational excellence, transparency, visibility and efficiency to the supply chain process while lowering hassle, communication and costs providing clients with a greatly enhanced experience.
When you join DFreight, you become a member of a team of innovators, dreamers and achievers who are shaping the future of freight-forwarding.
- Identify, evaluate, and prioritize potential strategic partners in the shipping and logistics industry, as well as in complementary sectors.
- Develop and maintain strong relationships with existing and potential partners, ensuring effective communication and mutual alignment of goals.
- Direct and implement partnership initiatives and strategic alliances.
- Build relationships with thought leaders to grow industry awareness.
- Negotiate and close partnership agreements, including pricing, terms, and conditions.
- Attend industry events and conferences to network with potential partners and stay updated on industry trends.
- Create content for press releases, byline articles and keynote presentations.
- Develop a marketing communications plan including strategy, goals, budget and tactics.
- Develop media relations strategy, seeking high-level placements in print, broadcast and online media.
- Coordinate all public relations activities including events and other brand building exercises.
- Direct social media team to engage audiences across traditional and new media.
- Manage media inquiries and interview requests and manage all media releases and communication.
- Leverage existing media relationships and cultivate new contacts within business and industry media.
- Create content for press releases, byline articles and keynote presentations.
- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them.
**Requirements**:
- Bachelor's degree in business, Marketing, Communications, or a related field.
- Minimum of 5 years of experience in partnership management and public relations, preferably within the shipping and logistics industry.
- Strong network within the shipping, logistics, and related industries.
- Proven working experience in public relations required.
- Proven track record designing and executing successful public relations campaigns at both a local and national level.
- Strong relationships with both local and national business and industry media outlets.
- Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews.
- Exceptional writing, content creation and editing skills.
- Solid experience with social media including blogs, Facebook, Twitter, etc.
- Event planning experience
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