Artist Partnerships and A&r Manager

5 months ago


Dubai, United Arab Emirates TikTok Full time

Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

**Why Join Us**:
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

**About the Team**:
Artist Services is aiming at building an all-in-one platform to better service music creators, labels and other music industry partners from distributing their music, promoting their music, building their audience across TikTok and other ByteDance platforms, analysing their career development to monetising their works via diverse business opportunities.

**Responsibilities**:

- Use a data-driven approach to identify and onboard top musicians and music PGC accounts to TikTok.
- Activate artists and music PGC accounts on TikTok through direct management, mass communication, newsletters, workshops, and other activation methods.
- Manage TikTok's partnerships and relations with major and independent record labels and other music partners.
- Monitor various A&R data sources to identify artists for music distribution via SoundOn.
- Negotiate and facilitate SoundOn music distribution deals with artists.
- Work with an in-house music promotions team to promote music distributed by SoundOn.
- Collaborate with with music product team to increase artist and user adoption of new music tools and features.

**Qualifications**:

- 3-5 years of experience in the music industry or music technology industry with focus on artist relations and A&R.
- Have a solid understanding of the music industry, label and artist landscape in the MENA region.
- Already have strong, established relationships with labels, artists and other music partners in the MENA region.
- 2-3 years experience managing a community of artists and music creators.
- Firm grasp of terminology and best practices used in music distribution contracts.
- Understanding of how ROI is calculated for music distribution, and the ability to create distribution deals with artists to drive ROI.
- Ability to use data analysis tools to identify artist distribution opportunities, and calculate ROI.
- Proficiency in English and Arabic communication.
- Good work ethic, self-motivated and result-driven with cross-cultural empathy.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.


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