Digital Marketing Executive

5 months ago


Dubai, United Arab Emirates FMP Homes Real Estate Management Full time

Manage social media presence: Oversee and maintain the company's social media accounts, including Facebook, Instagram, Twitter, LinkedIn, and YouTube. Develop engaging content, schedule posts, respond to inquiries, and monitor performance metrics.

Conduct keyword research and optimize SEO: Perform keyword research to identify relevant search terms and trends. Optimize website content, meta tags, and other on-page elements to improve search engine rankings and drive organic traffic.

Run paid advertising campaigns: Create and manage online advertising campaigns using platforms such as Google Ads, Facebook Ads, and LinkedIn Ads. Monitor campaign performance, optimize ads, and track conversion rates to maximize ROI.

Analyze and report on marketing metrics: Track and analyze key performance indicators (KPIs) such as website traffic, conversion rates, click-through rates, and engagement metrics. Generate reports to assess the effectiveness of digital marketing campaigns and make data-driven recommendations for improvement.

Monitor industry trends and competition: Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies. Conduct competitive analysis to identify opportunities and develop strategies to maintain a competitive edge in the market.

Collaborate with cross-functional teams: Work closely with the sales team, graphic designers, content writers, and other departments to ensure marketing efforts are aligned with overall business objectives. Coordinate marketing initiatives and provide support as needed.

Stay compliant with legal and ethical standards: Ensure digital marketing activities adhere to relevant laws, regulations, and industry standards. Maintain data privacy and security, and follow ethical guidelines in all marketing communications.

**Salary**: AED3,500.00 - AED4,000.00 per month


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