Digital Content Monetization Manager

4 weeks ago

Dubai, United Arab Emirates Huda Beauty Full time

**Who We Are**:At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world’s fastest growing beauty brands. As a company, we are fueled by purpose and not profit, this allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness

**Summary**:As the Digital Content Monetization Manager, you will be responsible for creating strategies to generate revenue from our digital content. This includes developing and implementing monetization plans, managing partnerships, optimizing advertising, and analyzing data to maximize profitability.

**Essential Duties and Responsibilities**:

- Develop & implement effective monetization across the different regions
- Identify consumer interests and impulse customization of digital contents to cater each monetization platform.
- Maximize ad revenue through ad placements, formats, and targeting strategies.
- Explore new revenue streams and stay updated on industry trends.
- Utilize data analytics and key performance indicators (KPIs) to measure the success of monetization efforts and make data-driven decisions for improvements.
- Collaborate closely with social, brand marketing and content teams to align monetization strategies with the overall brand vision.
- Stay up to date with industry trends, competitor offerings, and emerging technologies in the mobile content and advertising space.
- Communicate findings on monetization efforts were relevant to the executive team and relevant stakeholders.
- Ensure compliance with relevant laws and regulations.

**Requirements**:

- 8+ years’ experience in media with a proven experience of content monetization, mobile advertising, or a related field.
- Bachelor’s degree in business, Marketing, or a related field (Master's preferred).
- Possesses a deep understanding of digital content platforms, user behaviour, and monetization strategies
- Proficiency in data analysis and the ability to derive insights from data.
- Innovative, scrappy and comfortable in a fast paced start up environment.
- Detail-oriented and organized while still being flexible and adaptable to changes.
- Excellent communication skills with ability to collaborate with key stakeholders including content creators, marketing and social managers

**Our Benefits & Perks**:

- Monthly “Self Love Days” - at company discretion
- Premium Medical/Dental/Vision coverage for employee plus dependents
- Monthly coaching sessions with our in-house Success Coach
- Employee discounts on all Huda Beauty, Wishful, and Kayali products
- Quarterly product gifting

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