Marketing Executive
6 months ago
As a Marketing Executive at SEVEN, you will play a crucial role in executing marketing strategies that drive brand awareness, member engagement and business growth. You will work closely with the Brand Manager, Brand Designer, Photographer/Videographer and Digital Marketing Manager to implement campaigns that resonate with the target audience and uphold SEVEN's brand values.
You will:
- Assist in the development of comprehensive marketing plans and strategies for SEVEN and its sub-brands. Help identify and leverage market trends to enhance SEVEN’s brand positioning and competitive edge.-
- Take full responsibility for the planning, implementation and management of multi-channel marketing campaigns across digital and traditional platforms.-
- Ensure timely execution of campaigns, including content creation, scheduling and coordination.Coordinate and manage events to promote SEVEN and its sub-brands.-
- Coordinate with freelance professionals and external agencies to enhance campaign deliverables and maintain high-quality standards.
**Key Responsibilities**:
- Demonstrate a deep passion for the digital world and a thorough understanding of the constantly evolving digital and social media landscapes.
- Facilitate coordination between the Brand Department, Marketing Department, and creative agency for both international and local campaign creative and media plans.
- Aid in compiling monthly PR coverage and crafting marketing presentations.
- Help maintain a comprehensive archive of all advertising, collateral, and public relations activities.
- Capable of leading integrated digital marketing campaigns from concept to execution.
- Exhibit exceptional organizational skills, meticulous attention to detail, and advanced planning abilities.
- Possess data-driven thinking with strong quantitative, analytical, and problem-solving skills, capable of translating data and insights into effective online marketing initiatives.
- Have solid knowledge of website analytics and CRM/marketing automation tools.
- Think creatively and innovatively, proposing out-of-the-box ideas.
- Stay current with the latest trends and best practices in online marketing and measurement.
**1. Strategy Development**:
- Develop and execute comprehensive marketing plans and strategies for SEVEN and its sub-brands.-
- Identify and leverage market trends to enhance SEVEN’s brand positioning and competitive edge.-
- Collaborate with the Brand Manager to align marketing efforts with overall business goals.**2. Campaign Management**:
- Plan, implement and manage multi-channel marketing campaigns across digital and traditional platforms.Monitor campaign performance and adjust strategies as necessary to achieve optimal results.-
- To manage the distribution of content across all channels and to ensure it is constantly up to date and in line with the brand guidelines.**3. Team Collaboration**:
- Work closely with the Marketing Executive, Photographer/Videographer, Brand Designer and Digital Manager to ensure cohesive and effective marketing efforts.-
- Coordinate with freelance professionals to enhance campaign deliverables and maintain high-quality standards.**4. Market Research and Analysis**:
- Conduct market research to understand customer preferences, market trends and competitive landscape.-
- Use data-driven insights to inform marketing strategies and measure campaign success.-
- Prepare reports and presentations on marketing performance for senior management.-
- To manage and monitor the Club's online reputation across different reviews sites and social media platforms / Google.-
- To identify trends, insights and opportunities to optimize performance.**Requirements**:
- Bachelor’s degree in Marketing, Business or a related field.-
- Minimum of 3 years of experience in marketing, preferably in the wellness or hospitality industry.-
- Proven track record of developing and executing successful marketing campaigns.-
- Strong copywriting skills with an ability to create engaging and compelling content.-
- Excellent communication, organisational and project management skills.-
- Ability to think outside the box and bring innovative ideas to the table.-
- Strong understanding of digital marketing, social media and content creation.-
- Spanish language proficiency is an advantage.-
- Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.-
- Creative thinking and problem-solving abilities.
**Benefits**:
- Competitive salary and benefits package.-
- Opportunity to work with a dynamic and passionate team in a growing wellness brand.-
- Access to SEVEN’s facilities and wellness programmes.-
- Professional development and career growth opportunities.
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