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Marketing Research Assistant
5 days ago
March 5, 2024
- Posted by: admin
- Categories:
**Responsibilities**:
- Assist in designing and implementing marketing research projects, including surveys, focus groups, and interviews.
- Collect and analyze data using qualitative and quantitative research methods to identify market trends, customer preferences, and competitive insights.
- Conduct literature reviews and secondary research to gather information on industry trends, consumer behavior, and market opportunities.
- Assist in developing research instruments, such as questionnaires, discussion guides, and data collection forms.
- Manage and organize research data using spreadsheets, databases, and statistical software.
- Prepare research reports, presentations, and summaries to communicate findings and recommendations to stakeholders.
- Collaborate with cross-functional teams, including marketing, product development, and sales, to integrate research insights into strategic planning and decision-making processes.
- Stay updated on industry trends, best practices, and emerging technologies in marketing research and data analytics.
- Provide administrative support to the marketing research team, including scheduling meetings, organizing documents, and assisting with project coordination.
**Requirements**:
- Bachelor’s degree in Marketing, Market Research, Business Administration, or a related field.
- Previous experience or coursework in marketing research, data analysis, or statistics.
- Familiarity with statistical software such as SPSS, SAS, or R is a plus.
- Strong analytical and critical thinking skills, with the ability to interpret data and draw actionable insights.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with team members and stakeholders.
- Attention to detail and accuracy in data collection, analysis, and reporting.
**Job Type**:Full Time**Job Location**:Dubai
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