Marketing Manager
6 months ago
Synergy University Dubai, a Dubai-based branch of the esteemed Russian institution, is renowned for its commitment to delivering high-quality education under recognized licenses and accreditations. With over 35 years of presence in the education market and a global network of more than 200,000 students and 550,000 alumni, we are dedicated to providing an exceptional educational experience to our diverse community.
Situated in the heart of Jumeirah Lakes Towers (JLT), our campus offers unparalleled convenience and accessibility, providing easy commuting options for both students and staff with its proximity to the Dubai Metro station. Additionally, the vibrant JLT neighborhood boasts a wide array of cafes, restaurants, and recreational facilities, fostering a stimulating and dynamic environment for our community.
**Responsibilities**:
We are currently seeking a strategic and results-driven individual to join our team as a Marketing Manager at Synergy University Dubai. In this role, you will be responsible for developing and executing comprehensive marketing strategies to promote the university, attract prospective students, and enhance brand awareness.
**Key Responsibilities**:
- Develop and implement strategic marketing plans and campaigns to achieve enrollment targets and business objectives.
- Conduct market research and analysis to identify trends, opportunities, and competitive threats, and use insights to inform marketing strategies.
- Manage the university's brand identity and ensure consistency across all marketing channels and communications.
- Oversee the creation and production of marketing materials, including brochures, flyers, advertisements, and digital content.
- Collaborate with internal teams and external partners to coordinate marketing activities and ensure alignment with organizational goals.
- Monitor and analyze the performance of marketing campaigns and initiatives, and make data-driven recommendations for optimization and improvement.
- Manage marketing budgets and expenses effectively, ensuring efficient allocation of resources and maximizing ROI.
- Stay informed about industry trends, best practices, and emerging technologies in marketing and higher education.
- Lead and mentor a team of marketing professionals, providing guidance, support, and professional development opportunities.
**What we offer for this position**:
- Flexible and convenient work schedule (5/2, weekends - Sat, Sun; in-office work).
- 8-hour working day from 9:00-18:00.
- Opportunities for career growth with a large range of positions available.
- Weekly trainings on product, sales, and personal potential development.
- Attendance at business forums with presentations by leading Russian and foreign speakers at the company's expense.
- Development of skills and competencies through internal and external training programs.
**We are ready to work with you if you have**:
- Proven experience in developing and executing marketing strategies in the education or related industry.
- Strong understanding of marketing principles, tactics, and techniques, with a focus on digital marketing and lead generation.
- Excellent leadership and team management skills, with the ability to motivate and inspire a team to achieve goals.
- Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with diverse stakeholders.
- Proficiency in English (required) and Russian (preferred).
**Experience**:
- Marketing: 1 year (preferred)
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