Marketing Coordinator
2 months ago
We are seeking for a Technical Marketing Coordinator, who will serve as the central point of coordination between the marketing and sales teams, managing and tracking leads to ensure a seamless flow and timely follow-up. This role is focused on driving lead generation campaigns, optimizing lead quality, and facilitating lead management processes using tools such as Meta, LeadSquared, and HubSpot.
**location : Silicon oasis, Dubai**
**Key Responsibilities**:
- **Lead Coordination and Management**:
Coordinate between marketing and sales teams to manage lead flow, ensuring leads are effectively captured, qualified, and routed for follow-up.
- **Campaign Execution & Optimization**:
Collaborate with the marketing team to execute digital campaigns on Meta platforms (Facebook, Instagram) aimed at lead generation, and analyze performance to optimize for maximum effectiveness.
- **CRM and Lead Platform Management**:
Utilize LeadSquared and HubSpot to monitor and track lead progress. Maintain accurate and up-to-date records of leads, tracking the journey from marketing through to sales.
- **Data Analysis & Reporting**:
Generate and present regular reports on lead performance, lead source effectiveness, and campaign ROI. Provide insights to both teams to support strategy adjustments.
- **Alignment of Sales and Marketing Efforts**:
Facilitate communication between marketing and sales to ensure alignment on lead quality, target audiences, and conversion goals. Regularly update teams on lead status and campaign effectiveness.
- **Process Improvement**:
Identify and implement improvements in lead management processes to enhance efficiency and lead quality. Ensure integration and functionality of CRM tools for seamless lead tracking.
**Qualifications**:
- **4+ years of experience** in a marketing coordination role, preferably with lead management or CRM experience.
- **UAE Driving license is a must**:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Proficiency in **Meta for Business** (Facebook and Instagram Ads), **LeadSquared**, and **HubSpot**.
- Strong understanding of lead generation, tracking, and customer relationship management.
- Excellent interpersonal skills and ability to communicate effectively between cross-functional teams.
- Analytical skills with experience in data analysis and campaign reporting.
Pay: AED3,000.00 - AED4,000.00 per month
Application Question(s):
- Do you have experience coordinating with sales teams ?
**Experience**:
- Marketing: 3 years (required)
- HUBSPOT: 1 year (required)
- META & Google Ads: 1 year (required)
- LeadSquared: 1 year (required)
License/Certification:
- UAE Driving license (required)
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