Category Merchandiser

3 weeks ago

Dubai, United Arab Emirates Sephora Full time

**OUR MANIFESTO**:
**At Sephora, we stand together, and we stand for something more. For empowerment, for exploration, for the opportunity to impact people’s lives through the unlimited power of beauty. We embrace uniqueness, unleash creativity, and pursue progress every day. Sparked by energy and excitement, our passion is contagious. We are united by a common goal - to reimagine the future of beauty.**

**Reimagine your future, with Sephora.**

**OUR VALUE PROPOSITION**:
We have a powerful culture that fuses aspirations, uniqueness, authenticity and valued by each and every Sephora member:
These are the values:
**Beauty & Beyond**:
We reimagine beauty by inspiring our customers, empowering people and helping them become the best versions of themselves.

**Creativity Unleashed**:
We encourage exploration, innovation and having fun.

**Endless Evolution**:
At Sephora you are empowered to choose your own path and accelerate your growth.

**Boldly Authentic**:
We celebrate diversity and embrace your unique and winning spirit.

**Position Purpose**
- The Category Merchandiser will be working on maximizing the sales and growth of the Skincare category while being fully responsible of the permanent and non-permanent merchandising in all stores of Sephora ME.
- She/he will ensure that the products appear at the point of sale and online at the appropriate time and correct quantities bearing in mind Sephora’s overall retail and category strategy.

**Key Accountabilities**

Assortment Management and Merchandizing
- Plan and manage product lifecycle, and prepare sales and stock plans under supervision of Category Director
- Ensures proper stock levels in stores and online for display and sales for animations and thematic
- Secure planograms of allocated brands and ensure full merchandizing visibility
- Implement and maintain regional assortment on SKU level and manage allocated catalogue of brands’ portfolio.
- Maintain Skincare calendar including launches, expansion and opening of new doors, and discontinuation strategies
- Prepare sales forecast on SKU level by country in alignment with brand budget. Propose the most relevant product mix.
- Monitor stock based on forecasts and flag overstock situations to management, particularly monitoring slow sellers and suggest action plan
- Analyze every aspect of the brand performance (bestselling points ) and ensure that they reach their full potential.
- Conduct quarterly brand assortment analysis and propose action plan on optimization of sku’s and merchandising
- Ensure updated and clean assortments for all brands on a monthly basis
- Maintain regional assortment at SKU level and share with internal stakeholders ongoing
- Ensure alignment on Mini’s & More Skincare assortment with brands and internal stakeholders
- Provide Supply Chain sell out forecasts on SKU level by country and maintain neat forecast tracker
- Propose clearance action plan on SKU level for key promotional activations
- Support stock returns in a timely manner
- Brief in price increase/adjustments to relevant stakeholders as per process and timelines
- Conduct Price reviews to adjust current portfolio RSP’s
- Initiate and follow up on the regulation and compliance of all new sku’s
- Plan activations, launches, animations, and marketing activities with brand partners and internal teams for omni channel implementation
- Develop and manage training support with brands and education department.
- Merchandizing tracking on the Skincare Buzz destination with brands and retail for best in class implementation
- Track, roll out and implement Skincare Buzz merchandizing modules

Omnichannel and Marketing
- Coordinate with relevant teams on brand activation for Ecom visibility, content, and instore animations. Attend the weekly meeting to set M+1 priorities
- Securing optimized brand assets for activations and animations
- Secure samples and gift quantities for ecommerce activations (GWP, PWP )
- Select brand participation for PR events as per Sephora guidelines (gifting, stand )
- Coordinate with PR on annual seeding and PR plans with brand partners
- Ensure timely implementation of digital campaigns and thematics
- Secure samples and gifts quantities for Beauty Pass activations and ensure timely implementation
- Coordinate and align with social team on calendar priorities and activations such as competitions, gifts, etc.
- Attend and participate in weekly omni and marketing meetings
- Liaise with Ecommerce team for marketing support (assets, activations ) and ensure its timely delivery from third parties
- Provide regular and timely updates on the digital activations and opportunities that occur on a monthly and repeated basis.
- Social: Provide launch details on monthly basis to feed the social media calendar based on brand priorities and exclusivities. Share strategic input to drive share of voice for Skincare on social channels, propose relevant activations that will support the launch and the

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