Performance Marketing Manager
1 week ago
PLEASE READ THE JOB DESCRIPTION BEFORE APPLYING
- Strategize, execute, monitor, optimize and manage ROIfocused campaigns across multiple channels to meet key performance metrics.
- Setting up & optimizing audiences for conversions and KPIs.
- Allocate budgets, analyze and recommend modifications to ad spends.
- Setting up analytic tools & dashboards
- Collaborate with marketing teams to guide A/B creative tests, incrementally tests, and spend scaling tests on campaigns to identify what works best
- Planning and strategizing landing page optimization.
- Test new channels and trends
- Analysis of campaign data and reporting o recommendations and strategy on a monthly basis.
- Gathering multiple data points to perform indepth analysis, drawing and reporting actionable business insights.
- Come up with creative digital advertising solutions to scale campaigns.
- Curate more advanced and tailored media strategies and execution based on previous campaigns insights.
- Lead discussion and meetings with external stakeholders, account managers & clients
- Participate in creative reviews on all areas of media for existing and upcoming campaigns.
- Research & Benchmark.
- Manage multiple accounts and tasks with effective resolution of conflicting priorities.
- Leading the performance team towards a resultsdriven objective.
- Involved in hiring of the performance team when required.
- Run ads on Google and you must know about bidding strategy, target audience, keyword research, conversions, ranking ad on top and absolute top of the page, competitor analysis, etc., and generate potential leads.
- Run ads on social media accounts to generate potential leads at a suitable CPL.
- Manage social media accounts such as Facebook, Instagram, and LinkedIn. Posts-Engagement on social media at regular intervals to get more followers and likes on our accounts.
- Manage or publish property listings on other online real estate platforms, and you will be negotiating marketing contracts with the vendors to get a reasonable deal for the company.
- Branding and ORM. You must create and maintain a favorable brand image of the company and its products. He/she is in charge of every social media account of the company's brands and monitors any negative impression by the customers.
- You will develop monthly reports on the performance of accounts and analyse the customers' data and share your findings.
Requirements:
- Knowledge of Digital Marketing services.
Ability to commute/relocate:
- Dubai: Reliably commute or planning to relocate before starting work (required)
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