CRM Specialist
1 week ago
Who we are:
Al Marwan Group is a holding company established in 1978, Al Marwan Group has grown a strong diversified portfolio in Real Estate Development & Management, Hospitality, General Contracting and Heavy Machinery trading of brand new and used equipment for the Construction, Mining, Oil, and Gas industries.
We are currently looking for a highly skilled and motivated CRM Specialist - HubSpot to join our team.
Job Duties:
- Create custom modules, templates, workflows, and functionalities to support specific sales and marketing processes.
- Oversee data integrity through data import management, data validation rules, data cleansing and deduping, reinforcing standards and conventions with other users.
- Configure and maintain HubSpot integrations with other platforms (e.g., Magento) to ensure smooth data flow and eliminate manual processes.
- Measure and optimize HubSpot campaigns, proactively monitor and analyze campaign performance metrics to identify areas for improvement
- Design and execute automated workflows, including welcome emails, re-engagement campaigns, and offer or events emails aligned with the regional marketing goals and KPIs.
- Implement and maintain lead scoring criterias, and optimize workflows for these segments to convert leads into customers.
- Segmenting lead generation lists based on marketing campaigns and effectiveness (performance marketing).
- Develop, execute, and test sales and marketing campaign automation.
- Create and manage profiles, layouts, reports, dashboards, process automation, and other configurable parts of the interface for end-users.
- Build customized views, dashboards, and reports for users.
- Review, recommend and implement best practice processes and procedures within HubSpot.
- Work closely with marketing, admissions and communications teams to align CRM strategies with overall marketing efforts.
Qualifications:
Experience:
- 3 years of proven experience is required .
Other Requirements:
- Significant experience as a HubSpot Specialist, Administrator or Consultant particularly with the Marketing, Sales and Service platform and its various features.
- An understanding of all aspects of HubSpot configuration and technical/functional capabilities.
- Experience working with HubSpot APIs to integrate with other systems and tools is a plus.
- Expert analytical, planning, and organizational skills with an ability to manage competing demands.
- A creative approach to problem-solving with the ability to focus on details while maintaining the "big picture" view.
- HubSpot Academy Certifications, particularly HubSpot Sales, HubSpot Marketing Software, and Service Hub.
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