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Programmatic Advertising Manager
1 week ago
Responsibilities for programmatic manager
- Monitor display, paid social and programmatic trends, best practices, technologies and techniques and implement new platforms/features where relevant
- Extensive rolodex of agency relationships
- Exhibit an understanding of the current digital online ecosystem
- Ability to manage a small team of analysts
- Work with clients and agencies to manage technical implementation of private deals
- Ability to create business models and analysis
- Streamline the RFP process for programmatic buying
- Develop comprehensive view of portfoliowide performance analytics and contribute to the fulfillment of programmatic revenue strategy
- Optimize existing programmatic relationships, explore new opportunities with various partners, and assess impact to overall yield maximization
- Understand programmatic revenue trends and proactively address inventory optimization opportunities
- Direct experience with ad serving platforms and technologies
- Familiarity with advertising technologies on the buyside of the online ad landscape including survey, data collection, verification, behavioral targeting, cookie matching and exchanges
- Strong Analytics expertise and background in digital analytics and/or audience data management platforms (DMP)
- Ad Operations experience highly preferred
- BS/BA degree a plus
- At least 5 years or more of experience in media sales
About Kingsmen Agency:
Kingsmen Agency is a 360 marketing and advertising management company based in the UAE.
We are one of the best leading marketing management agencies in Dubai with clients & staff worldwide from Dubai to Egypt, Ukraine, Lebanon & UK.
Our company provides excellent digital marketing and social media management services to various industries.We create, plan and manage top-performing digital campaigns for any business to aid growth and help achieve their goals efficiently.
We provide our clients with creative content that informs, entertains, and provides value to their audiences. We strive to accelerate business growth for our clients using our mastery of digital technologies.-
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