Middle East Communications Business Partner

1 week ago

Dubai, Dubai, United Arab Emirates GE Power Portfolio Full time

Job Description Summary:

Role Summary/Purpose


By becoming a member of GE Vernova's Communications team, you will help build the story and engagement around a significant and public company transformation.

You'll work closely with teams from across the world to demonstrate GE Vernova's progress, performance, and path to growth in a dynamic environment.

Essential Responsibilities

  • Design and deploy communications plans with strategies and tactics to support business objectives and growth priorities
  • Lead proactive media relations to position GE Vernova as an industry leader in the region, support growth priorities, strengthen reputation, and deepen brand awareness and recognition
  • Design and ensure execution of internal communications plans that: provide timely information to employees to drive strong connectivity to business strategy; inform, align, and motivate employees to support company plans and priorities; drive employee engagement and productivity; encourage a culture of recognition, best practice sharing, inclusion, and diversity; promote our shared sense of purpose
  • Serve as communications strategist and advisor to the senior leadership team based in an area of the region
  • Develop briefings to help business leaders effectively inform, engage, motivate, and influence key audiences at external events and internal engagements
  • Mine compelling stories and develop editorial and content calendars to: maintain effective share of voice in local/regional tier 1 media; tell our story creatively and impactfully on relevant GE Vernova regional/global social media channels; recognize achievements, share best practices, and keep employees informed and motivated on business priorities
  • Lead the design, creation and/or critical review of various types of content: case studies, videos, podcasts, executive speeches, social media posts, brochures, infographics, etc.
  • Explore new channels, methods, and creative opportunities
  • Develop and implement regional advertising, brand management, and sponsorship strategies
  • Liaise with crossfunctional teams across various business units on marcomms, digital marketing, and demand creation campaigns
  • Collaborate with the broader GE Vernova Communications Team on the ideation and regional implementation of global external and internal campaigns and initiatives
  • Support all aspects of companyowned and sponsored events
  • Manage external agencies and consultants to define, track progress on, and achieve desired results
  • Develop and track qualitative and quantitative metrics to measure progress against desired outcomes, analyze the effectiveness of activities and campaigns, and advise on and implement the best path forward
Qualifications/Requirements

  • Bachelor's Degree from an accredited university or college.
  • Significant experience in communications with specific experience in regional communications
Desired Characteristics

  • Significant regional communications experience covering PR, crisis management, social media, marketing communications, and/or employee communications
  • Strong project and agency management experience
  • Proven track record of influencing and engaging successfully with external stakeholders (thought leaders, influencers, press, government, international organizations) and working with senior internal leaders
  • Seniorlevel executive presence, communication skills, and ability to thrive in volatile, uncertain, complex, and ambiguous environments with poise and sound judgement
  • Proven creative, innovative, and strategic thinker with the ability to identify, analyze, and resolve challenges, prioritize tasks, and pivot when needed
  • Ability to design, manage, delegate, and monitor multiple campaigns effectively across markets, internal teams, external stakeholders, and vendors
  • Capable of leading through influence and creating consensus
  • Familiarity with working in matrixed organizations
  • Strong attention to detail and followthrough
  • Ability to document, plan, measure, and report on outcomes to demonstrate impact
  • Ready to live the GE leadership behaviors: act with humility; lead with transparency; deliver with focus
  • Experience in and understanding of the energy/power generation sector preferred but not required
  • Excellent English speaking and writing skills
  • Strong Arabic speaking and writing skills

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