e-Commerce Performance Marketing Manager Jobs In Dubai

1 week ago


Dubai, Dubai, United Arab Emirates Beiersdorf Full time
e-Commerce Performance Marketing Manager Jobs In Dubai | Beiersdorf

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At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin.

For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello.

We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.


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Responsibilities

Design strategies/guidelines to channelize e-retailers on-platform traffic to brand efficiently, track conversion rates and make improvements through optimal Media & Marketing Spend Management.

Own the e-comm media calendar & consolidate the same with digital team.

Define Performance media activities (Media mix) across On Platform and Out Platform media channel and drive media agency to strategize and execute marketing campaigns that drive high incremental return for the Beiersdorf Brands.


Events:
Work closely with internal & external stakeholder to drive success in e-retailer events.

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Requirement
Share best practises with regional and global teams to help educate and learn.

Leads communication with external agency teams, media partners and region/global to co-work effectively & also assess/monitor performance of the agency partners.

Proactively shares performance reports, analysis, and insights on the channel, that lead to A/B testing in the markets to generate better conversion across the funnel.

Driving execution of user acquisition campaigns that support BDF's growth initiatives while meeting budget requirements by close cooperation with local country marketing teams.


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