IT Governance Manager

1 week ago

Abu Dhabi, Abu Dhabi, United Arab Emirates Michael page Full time
Sr. MarketingSpecialist - Melville

Melville, NY11747

Must bea US Citizen or Green Cardholder.

Weare looking for a Sr. Marketing Specialist to be responsible forthe marketing and retail channel management activity in support ofCanon s Imaging Technologies & Communication Group (ITCG)business and products within the Cinema, Television Production,Streaming, Broadcast and adjacent markets. The person in this rolewill oversee marketing activities and relationships with contentcreators, customers, organizations and business partners to supportmarketing efforts toward the above markets. They will beresponsible for marketing content creation and retail channelmanagement with key sales accounts and retailers for Canon sbusiness products within the cinema, television production,streaming, broadcast and adjacentindustries.

Thisposition is full time and offers a hybrid work schedule requiringyou to be in the office Monday and Wednesday and an option to workfrom home the remainder of the week (unless a specific businessneed arises requiring in office attendance on other days). Notethat work schedules and office reporting requirements may changefrom time to time based on businessneeds.

Responsibilities:

  • Developand oversee the execution of Canon s cinema and pro video marketingengagement program and related activities, including but notlimited to the fostering of valuable and meaningful relationshipsthat deliver impactful marketing assets and opportunities to casestudy opportunities, speaking opportunities, equipment demoopportunities, and visual assets to be provided for Marketing,Retail Marketing, social media and Advertisinguse.
  • Act asa marketing liaison between Canon ITCG and key content creators,media, organizations and professionals working within the cinemaand television production industries, for the purpose ofdeveloping, establishing and nurturing meaningful relationshipsthat benefit the awareness, perception and sales of Canon ITCGequipment within thosemarkets.
  • Workwith ITCG Product Management teams, partner organizations, andoutside companies (third party companies) on mutually beneficialmarketing opportunities that center around specific cinema& pro video or production projects (co-marketingprojects).
  • Supportkey accounts/sales channel in day-to-day retail marketing, planningand execution for Canon s cinema and pro videoproducts.
  • Workdirectly with each retailer, sales rep and Account Executive todrive key products, sell out and growbusiness.
  • Provideaccount-based marketing support to key saleschannels/accounts.
  • Responsiblefor the creation and management of marketing content (i.e.newsletters, banners, videos, promotional content, landing pages,etc.).
  • Provideday to day online and in-store sales marketing support, managingaccounts retail opportunities, ensuring online paid search anddisplay ads campaign align with the core business strategy, focuson promotions and product, track marketing campaigns to evaluateresults, provide recommendations for future marketing promotionsand marketing/salescollateral.
  • Responsiblefor new product launches marketing contents set up, creation anddistribution.
  • Attendindustry seminars, meetings, events, and tradeshows to ensure thatCanon s presence is being represented in the best possible way andaccording to the desires of the productgroups.
  • Overseeand execute all contracts and agreements including but not limitedto formal contracts, written agreements, rights &permissions as well as the delivery of allassets.
  • Initiateregular communication between Marketing, Sales, and ProductManagement to ensure alignment on products, targets, applicationsand deliverables with sales goals & upcoming marketingneeds.
  • AssistEvent Management on talent for opportunities related to eventsincluding by not limited to speaking opportunities, advertisingopportunities, event graphics and d cor, as well as equipment forevents.

BENEFITSPROGRAM

Medicalbenefits

Dentalbenefits

Visionbenefits

Disabilitybenefits

LifeInsurance

401 kplan

Qualifications:

Pleasenote: We comply with all applicable federal, state and local laws,regulations, orders and mandates, including those we may berequired to follow as a federal governmentcontractor/subcontractor.

  • Bachelorsdegree in marketing, Business Administration, Communications or ina relevant field or equivalent experience required, plus 5 years ofrelatedexperience.
  • Proficientin Microsoft Officeapplications.
  • Abilityto work independently with little or no dailysupervision.
  • Goodtime management skills, including prioritizing, scheduling, andadapting asnecessary.
  • Requiresdomestic travel to trade shows and dealer shows (up to25%).


Requirements

1.Bachelors degree in marketing, Business Administration,Communications or in a relevant field or equivalent experiencerequired

2. 5 yearsof relatedexperience.

3.Experience in new product launches marketing contents set up,creation anddistribution.

4.Experience in marketing content creation and retail channelmanagement with key sales accounts and retailers for productswithin the cinema, television production, streaming, broadcast andadjacentindustries.

5. Requiresdomestic travel to trade shows and dealer shows (up to25%).

6.Must be a US Citizen or Green Card holder. (Please indicatewhich)



BenefitsFull
1. Bachelor's degree in marketing, Business Administration,Communications or in a relevant field or equivalent experiencerequired 2. 5 years of related experience. 3. Experience in newproduct launches marketing contents set up, creation anddistribution. 4. Experience in marketing content creation andretail channel management with key sales accounts and retailers forproducts within the cinema, television production, streaming,broadcast and adjacent industries. 5. Requires domestic travel totrade shows and dealer shows (up to 25%). 6. Must be a US Citizenor Green Card holder. (Please indicate which)

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