Managing Director Brand Strategy

3 weeks ago


Dubai, United Arab Emirates myGwork - LGBTQ+ Business Community Full time


CoreResponsibilities

  • Supervise all aspects and delivery ofquality research as well as stronginsights
  • Proactively identify and recommendresearch needed to craft strategy for client orpitch
  • Ensure strong final product is delivered;Challenge team's analytical thinking to ensure clear,compelling, and actionable analysis for clients orpitches
  • Guide junior strategists in developingskills in analysis and insight mining
  • Ensurejunior strategist are trained in positioning fundamentals and thatpositioning statements are well articulated, competitivelydifferentiated and reflective of the scientificevidence.
  • Oversee and guide brief developmentin collaboration with internal partners (Creative, ClientEngagement); Secure CSO and clientapproval
  • Partner with Creative Director toensure all creative work for account is on strategy and reflectiveof agency's best work- bold, differentiated andcompelling
  • Inspire and challenge team to takecreative risks. Ensures final creative shown to clients is alignedto the Creative brief
  • Partner with client todrive business and strategy; Propose/sell-in of high impact,profitable workshops. Ensure excellence in logistics, creativity ofapproach and client satisfaction
  • Developinnovative new types of workshop offerings to drivebusinesses
  • Proven track record of influencingaward-winning creative work

Skills &Experiences

  • 10-15+ years’ experience ofoverall research and strategic planningexperience
  • Critical and analytical thinker,innovator and visionary that inspirescreativity
  • Brand Launch experience isessential
  • Managerial experience (previousexperience leading & building ateam)
  • Able to develop strong clientrelationships and trust based on deep immersion in theclient’s business
  • Highlycollaborative and able to work effectively across internal andexternal stakeholders
  • Excellent written andverbal communication skills
  • Multidisciplinarybackground, including developing business strategy, marketingstrategy, consumer insight, and/or accountplanning
  • Prior automotive experience aplus


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