Managing Director Brand Strategy

1 week ago


Dubai, Dubai, United Arab Emirates MyGwork - LGBTQ+ Business Community Full time
  • Supervise all aspects and delivery of quality research as well as strong insights
  • Proactively identify and recommend research needed to craft strategy for client or pitch
  • Ensure strong final product is delivered; Challenge team's analytical thinking to ensure clear, compelling, and actionable analysis for clients or pitches
  • Guide junior strategists in developing skills in analysis and insight mining
  • Ensure junior strategist are trained in positioning fundamentals and that positioning statements are well articulated, competitively differentiated and reflective of the scientific evidence.
  • Oversee and guide brief development in collaboration with internal partners (Creative, Client Engagement); Secure CSO and client approval
  • Partner with Creative Director to ensure all creative work for account is on strategy and reflective of agency's best work- bold, differentiated and compelling
  • Inspire and challenge team to take creative risks. Ensures final creative shown to clients is aligned to the Creative brief
  • Partner with client to drive business and strategy; Propose/sell-in of high impact, profitable workshops. Ensure excellence in logistics, creativity of approach and client satisfaction
  • Develop innovative new types of workshop offerings to drive businesses
  • Proven track record of influencing award-winning creative work

Skills & Experiences

  • 10-15+ years' experience of overall research and strategic planning experience
  • Critical and analytical thinker, innovator and visionary that inspires creativity
  • Brand Launch experience is essential
  • Managerial experience (previous experience leading & building a team)
  • Able to develop strong client relationships and trust based on deep immersion in the client's business
  • Highly collaborative and able to work effectively across internal and external stakeholders
  • Excellent written and verbal communication skills
  • Multidisciplinary background, including developing business strategy, marketing strategy, consumer insight, and/or account planning
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