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Marketing Specialist in the Luxury- Specific JewelryIndustry- Bahrain

4 months ago

Dubai, United Arab Emirates bfmhr Full time
Position Overview: As aMarketing Specialist in the Jewelry Industry you will be
responsible for developing andimplementing strategic marketing initiativesto
promote our jewelry productsand brand. You will work closely with themarketing
team designers and salesdepartment to create compellingmarketing
campaigns that drivebrand awareness engagement andsales.

KeyResponsibilities:
1. MarketingStrategy Development: Develop comprehensivemarketing
strategies to promoteour jewelry products considering targetaudience
market trends andcompetitive landscape.
2. CampaignPlanning and Execution: Plan and execute integratedmarketing
campaigns across variouschannels including digital social mediaprint
events andpartnerships.
3. Content Creation:Collaborate with designers and content creatorsto
develop highquality visual andwritten content for marketingmaterials
including social mediaposts website content email newslettersand
advertisingcampaigns.
4. Digital Marketing:Manage digital marketing channels includingsocial
media platforms emailmarketing search engine optimization (SEO)and
payperclick (PPC) advertisingto increase brand visibility anddrive
websitetraffic.
5. Social MediaManagement: Create and manage social mediacontent
calendars engage withfollowers and monitor social media trendsto
maintain an active and engagingsocial media presence.
6. BrandDevelopment: Contribute to the development and maintenanceof
the brand identity ensuringconsistency across all marketingmaterials
andcommunications.
7. MarketResearch: Conduct market research and competitor analysisto
identify opportunities forgrowth and stay updated on industry trendsand
consumerpreferences.

8.Analytics and Reporting: Monitor and analyze the performanceof
marketing campaigns using keymetrics and analytics tools tooptimize
campaign effectivenessand ROI.
9. Collaboration: Workclosely with crossfunctional teams includingsales
design and productdevelopment to align marketing efforts withbusiness
objectives and productlaunches.
10.Customer RelationshipManagement (CRM): Utilize CRM systemsto
segment and target customerspersonalize marketingcommunications
and track customerengagement andfeedback.
Qualifications:
Bachelor s degree in Marketing Communications Business orrelated
field.
Proven experience in marketing preferably in the jewelry or luxurygoods
industry.
Strong creative and analytical skills with the ability to thinkstrategically
and executetactically.
Excellent written andverbal communication skills.
Proficiency in digital marketing tools and platforms includingsocial media
management emailmarketing and web analytics.
Familiarity with graphic design software and content creation toolsisa
plus.
Ability to multitask prioritize and manage time effectively in afastpaced
environment.
Passion for jewelry and fashion trends with a keen eye foraesthetics and
attention todetail.

AdditionalInformation:
This is a fulltimeposition based in Bahrain.
Travelmay be required for events trade shows and industryconferences.
Salary and benefitswill be commensurate with experienceand
qualifications.
Joinour team and play a key role in shaping the future of our jewelrybrand
through innovative marketingstrategies and creativestorytelling.

Salarybracket 130000dirhams