Director of Data Analytics

3 weeks ago

Dubai, United Arab Emirates RemoteWorker US Full time



TechnicalExpertise

  • Proven ability to measure consumerengagement across multiple journey touchpoints andchannels.
  • Prior experience with Adobe ConsumerJourney Analytics, Google Analytics GA4, Looker Data Studio, andother web analytics technologies.
  • Experienceauditing and upgrading existing reportingtechnology.
  • Collaborate across multiplestakeholders to establish clear data requirements during programdesign.
  • Ability to think creatively about howdata can provide ongoing value to Linkwell'sproducts.
  • Experience with digital publishingand distribution across multiple channels like email and socialmedia.
  • Proven ability to troubleshoot andresolve data issues.

Leadership

  • Demonstrate value inLinkwell's approach to content marketing and consumerengagement through consistent programtracking.
  • Act as a trusted adviser across theorganization by demonstrating an understanding of the behaviorbehind the metrics.
  • Manage internal andexternal resources to implement reporting tools and procedures thatclearly show program performance.
  • Remaincurrent on industry best practices and ensure relevant updates aremade to Linkwell's products.
  • Automateand educate so that data is used effectively by the wholeorganization

ClientSuccess

  • Offer actionable insights that showhow Linkwell is driving value forclients.
  • Deliver regular reporting and analysisto internal stakeholders.
  • Work with product andclient success team to establish program measurement plans andKPIs.

In this position,your key performance indicators (KPIs) will include:

  • Establish a data and reportingprocess that scales with our business.
  • Identifyopportunities to improve and codify how data is collected acrossLinkwell’s products.
  • Deliverrecurring and ad hoc reports to clients in a timelymanner.
  • Provide reports that are clear,accurate, and built on sound data.
  • Work toimprove the data and reportinginfrastructure.
  • Accelerate the pace at whichinsights move through the organization.

Our ideal candidatewill have:

  • Bachelor'sdegree
  • 5+ Years of experience as a data analystor similar role in digital publishing or onlinemarketing.
  • Expertise with Adobe ConsumerJourney Analytics, Google Analytics, Data Studio, Javascript, andPython.
  • Experience with CMS software likeDrupal and Wordpress.
  • Ability to use data totell a story.
  • Strong presentation andcommunication skills.
  • Willingness to shareexpertise and knowledge with colleagues.

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