Social Media Coordinator

Found in: beBee S AE - 4 weeks ago

Jebel Ali, United Arab Emirates BFL Group Full time
Job description The BFL Group is one of the world's leading off-price retailer of fashion and homeware. Based in United Arab Emirates, we serve over five markets across the Middle East and Europe. Our journey started when our unique off-price business model - Brands for Less - was introduced to Lebanon in 1996. Four years later, in the year 2000, we had a home in the UAE. Our goal is to delight customers and entice them back with the promise of exceptional pieces that excite - all at up to 80% off the original retail price for fashion designer brands. Our unique "Treasure Hunt" model ensures there is always something new to explore, desire and discover within our stores. Our customers walk out with new items every time they visit any of our stores. As Brands For Less, driven by optimized rapid-purchase strategies, became a phenomenon across the Middle East, we expanded to engage new audiences. We acquired exclusive rights to the Tchibo franchise in the MENA region, selling the German brand's homeware and apparel at very competitive prices associated with premium customer care environment. Our UAE presence evolved into our central operational hub from where we distribute rapidly to other markets. While we are proud of the customer trust, support and loyalty we have achieved, we never take it for granted and are always looking at new ways to delight. We have launched our Toys For Less concept that extends our off-price retail model to toys, kids apparel and party costumes. We have also recently acquired franchise rights for Korean brand MUMUSO that we have taken to Lebanon, Malta and Spain. We have also acquired the franchise rights of the Spanish home concept brand Muy Mucho for UAE, KSA and Malta. Location: Jebel Ali/ Dubai / UAE POSITION: Social Media Coordinator DEPARTMENT: Marketing. Techno REPORTING TO: Social Media Manager : Role Purpose The Social Media Coordinator is liable for developing original content and suggest creative ways to attract more customers and promote our brand. He / she is responsible for increasing web traffic and customer engagement metrics aligned with broader marketing strategies. Responsibilities Assist in the development of engaging, creative and innovative content for regularly scheduled posts, which engage audiences and promote brand-focused messages. Support in the creation of relevant post captions and hashtags and ensuring translation is correct and reviewed. Act as the voice of BFL Group on the front lines for responses to customer social media DMs, comments and google reviews and other customer contacts during the Support Experience. Ensure brand consistency in messages across all social media channels. Respond to, track, report on, and highlight the support issues encountered. Report based on customer feedback. Keep track of customer journeys, interacting with customers across channels and platforms, and coordinating with all internal stakeholders to keep fine-tuning the customer's experience. Deliver responses and follow up in a timely and efficient manner and with a demonstrated commitment to first contact resolution and overall customer satisfaction. Answer product questions, make recommendations, coordinate exchanges and returns with the Centralized customer service team. Support the Marketing team in the preparation of events, including assisting at the venue on the day of the event. Qualifications Bachelor's degree, preferably in marketing/communications or similar. Excellent written and spoken English and Arabic (Arabic is a must) A passion for Marketing/social media and community building. Location: UAE/ Dubai/ Jebel Ali Job Type: Full-time Salary: AED1.00 - AED2.00 per month

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