F&B Marketing Lead

2 weeks ago


dubai, United Arab Emirates Rise Hospitality Full time
Summary:We are seeking a talented and experienced F&B Marketing Manager with a focus on the hospitality and F&B. As an F&B Marketing Manager, you will be responsible for developing and implementing strategic marketing initiatives to promote our group of hospitality establishments. You will collaborate closely with cross-functional teams to create effective marketing campaigns that drive brand awareness, increase customer engagement, and boost revenue across all our properties.Job Responsibilities:
Develop and execute comprehensive marketing strategies for our group of hospitality and businesses, aligning with the overall organizational goals and objectives.
Conduct market research and analysis to identify target customer segments, industry trends, and competitive landscape.
Create and manage marketing campaigns across various channels, including digital advertising, social media, email marketing, print media, and events.
Collaborate with internal teams, including sales, operations, and design, to create compelling marketing materials, such as brochures, flyers, signage, and promotional items.
Coordinate with external agencies and vendors to execute marketing initiatives effectively, ensuring timely delivery within budget constraints.
Monitor and analyze campaign performance, providing regular reports and insights to management, and make data-driven recommendations for optimization.
Maintain and update online presence, including websites, social media profiles, and online directories, ensuring accurate and engaging content.
Manage customer engagement programs, loyalty initiatives, and customer feedback platforms to enhance customer satisfaction and loyalty across all properties.
Stay up-to-date with industry trends, emerging technologies, and best practices in hospitality and retail marketing, continuously seeking opportunities for innovation and improvement.
Collaborate with the sales team to develop marketing collateral and tools that support their efforts in attracting new customers and driving revenue growth.
Ensure brand consistency across all marketing materials and communications, adhering to brand guidelines and standards.
Key Performance Indicators
Brand AwarenessDigital EngagementCross Functional CollaborationsCampaign Effectiveness
Job Specifications
Bachelor’s degree in marketing, events management or a related field
4+ years of experience in F&B Marketing
Bachelor’s degree in marketing, Business Administration, or a related field.
Strong understanding of marketing principles and techniques, including digital marketing, branding, and customer segmentation.
Experience in developing and executing marketing campaigns across various channels.
Proficiency in using marketing software and platforms, such as CRM systems, email marketing tools, social media management platforms, and analytics tools.
Excellent written and verbal communication skills, with the ability to craft compelling marketing messages and materials.
Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
Creative mindset with the ability to think outside the box and develop innovative marketing ideas.
Strong project management skills, with the ability to handle multiple projects simultaneously and meet deadlines.
Team player with excellent interpersonal skills and the ability to collaborate effectively with cross-functional teams.
Familiarity with the hospitality and retail industries, including an understanding of customer behavior, industry trends, and competitors.
Job Types: Full-time, PermanentSalary: AED16,000.00 - AED19,000.00 per month#J-18808-Ljbffr
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