School Events

For all staff in school, we share a responsibility to ensure that children are always safe and properly supervised. Our school is committed to ‘amazing learning’- providing enjoyable and meaningful learning experiences so that every pupil makes as much progress as possible. All staff are expected to adhere to school policies and code of conduct and commit to promoting our vision – ‘A happy community school with amazing learning at its heart where pupils are empowered to make choices, engage in meaningful learning experiences and make exceptional progress’.
The School Events & Communication Officer will maximise opportunities for admissions and build retention while connecting parents and students with information, resources and people. They will be responsible for the mapping and measurement of our customer experiences at all touch points, support school/ISP’s brand promise and encourage parent endorsement. The School Events & Communications Officer will be the link between the school and ISP Admissions & Marketing Teams. Together with the admissions team, they will assist new parents in the admissions process and conduct digital marketing activities of the school.
Star International School Mirdif is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. All post holders are subject to appropriate vetting procedures and satisfactory Criminal Background Checks or equivalent covering the previous 10 years’ employment history.
Begin with our children and students.
Our children and students are at the heart of what we do. Simply, their success is our success. Wellbeing and safety are both essential for learners and learning. Therefore, we are consistent in identifying potential safeguarding issues and acting and following up on all concerns appropriately.
Treat everyone with care and respect.
We look after one another, embrace similarities and differences and promote the well-being of self and others.
Operate effectively.
We focus relentlessly on the things that are most important and will make the most difference. We apply school policies and procedures and embody the shared ideas of our community.
Learn continuously.
Getting better is what drives us. We positively engage with personal and professional development and school improvement.
Key Responsibilities
School Events
Organise & promote school open days, school tours and school events for prospective parents and visitors
Organise & promote parent open forums and information sessions in collaboration with the SLT and faculty staff
Support the school in managing parental communication supporting the senior leadership team with parent enquiries
Manage the schools parent teacher association in support of school community events and wider community engagement
Attend external events, exhibitions and fairs to promote the school along with the Admissions team
Be present at all key school events and provide hands on support as required
Work alongside the ISP Marketing Team to organise promotional gifts as required
Digital Communications
Act as the school’s social media expert and work with ISP and Admissions Manager to set the social media strategy and targets
Identify stories from within the school and create content to promote across the range of media
Create engaging content (text, image and video) to be posted on Social Media platforms in order to promote school stories, promises and narratives
Develop an optimal posting calendar, considering marketing strategy, web traffic and customer engagement metrics
Work on Website, Analytics and SEO to coordinate on content, measurement and reporting strategies
Identify influencers and work with them to increase engagement with our parents across social media
Undertake a systematic review of the school website, social media pages and landing pages
Monitor and measure the results of communications and social media activities and report on progress
Take a proactive approach in identifying ways to improve the school site and landing pages
School Communications & Brand Management
Deliver a weekly comprehensive school newsletter. Competent user of Abode InDesign and Photoshop required.
Assist in drafting high-quality communications along with the Principal, SLT and faculty staff
Maintain stocks of school marketing collateral and order accordingly
Maintain a comprehensive high-res image library
Assist ISP Marketing Team in sourcing photographs and design for marketing collateral
Work with staff to ensure that branding is used correctly and consistently in accordance with the ISP branding guidelines
Communication across the school is consistent and of a high quality
Explore opportunities to improve media coverage in conjunction with ISP
Community and Business Relations
Identify and source opportunities for partnerships in the local community with corporates and nurseries
Foster and maintain strong parent relationships
Act as a school representative on the Parent Team and attend meetings with corporates and nurseries
Identify new ways to attract prospective customers, like promotions and competitions
Market Research
Assist in competitor analysis
Undertake regular reviews of online school directories
Admissions
Provide support to the School Admissions team as and when required
Work alongside School Admissions to maintain strong parent relationships
Deputise for the Admissions Manager during sickness and vacation periods as required
In collaboration with Admissions Manager report to the ISP Regional Office on school marketing activities
Health and Safety
Take all necessary and reasonable precautions to protect students, equipment, materials, and facilities
Assist in implementing all policies and rules governing student life and conduct
Ensure that, all the necessary health and safety rules and procedures are being followed
Maintain an awareness of all the health and safety measures to be taken when in school
Skills, Qualifications and Experience
Education:
Bachelor’s Degree from a relevant field (preferably in Marketing)
Experience:
3 years’ experience working in school admissions or sales
Working Days: 7:15am to 4pm
Monday- Thursday and up to 12noon on Fridays, with occasional evening, weekend & holiday work, for school events.
Excellent communication skills and command of the English language, in spoken and written form
Presentation skills with the ability to present information in a concise and professional manner
Organization skills: well organized and able to prioritize tasks
Critical thinking
Ability to negotiate, persuade and motivate others
Willing attitude to be a part of the school team
Strong sense of professionalism
Safeguarding and welfare of children
A collaborative team-player with excellent interpersonal skills
Behaviour management
Demonstrated competency to use computer applications related to the role, including word processing and spreadsheet applications
Record keeping and report preparation methods
Interpersonal skills including tact, courtesy and patience
Willingness to undertake appropriate Professional Development
Attributes:
Empathetic listener
Integrity and confidentiality
Internationally minded
Flexible and a can-do attitude
Whilst every effort has been made to explain the main duties and responsibilities of the post, each individual task undertaken may not be identified.
Employees will be expected to comply with any reasonable request from a manager to undertake work of a similar level that is not specified in this job description
Employees are expected to be courteous to colleagues and provide a welcoming environment to visitors and telephone callers.
Commitment to Diversity, Equity, Inclusion, and Belonging
ISP & its schools are committed to strengthening our inclusive culture by identifying, hiring, developing, and retaining high-performing teammates regardless of gender, age, disability status, neurodivergence, socio-economic background or other demographic characteristics. Candidates who share our vision and principles and are interested in contributing to the success of ISP through this role are strongly encouraged to apply.#J-18808-Ljbffr

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