Brand specialist

3 weeks ago


dubai, United Arab Emirates Coty Full time
Your main role will be to assist and support the Brand Manager & senior brand manager on the building of the brands’ campaigns, the development of visuals, digital and in store assets and the tracking of sales and market share evolution.
You will work in close collaboration with the following regional departments: trade marketing, key account and sales, in-store, finance, as well as Coty global brand teams.THE ROLE:
Development of all the physical, digital and visual assets needed for campaign executions:
In store POSM / soft POSMSocial media contentsPR assetsOnline/e-commerce assets
The definition and development of all promotional assets defined and aligned with Trade MarketingThe definition, deployment and tracking of the Social media calendar and contentBrief social media agencyProvide the needed assetsFollow up and regular connect with social media agency regarding community managementRegular connects with the e-commerce teams to define and execute the offersThe registration of new products: formalization of documents, tracking with registration teams, providing files and assets needed to secure a smooth registration processThe analysis and preparation of sales and market shares reportsWHAT YOU WILL BRINGPassion for beauty, and cosmetics industryCurious, agile and proactive mindsetPrevious experience in Marketing (trade, operations or development), ideally in the cosmetics industryPrevious experience in the Middle East region ideally Arabic Language is a significant advantage
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