Sports Event Advertising and Sponsorship Manager

4 weeks ago


dubai, United Arab Emirates Black Pearl Consult Full time
Sports Event Advertising and Sponsorship Manager

The job posting is outdated and position may be filled

Our client is a global integrated marketing and brand experience agency across sport, entertainment, media, social impact, etc.

Responsibilities:

This role would see you spending approximately 60% of your time leading the regional account team for one of our blue-chip international clients, with a diverse and long-standing international sponsorship portfolio across a variety of different sports and platforms. The remaining 40% of your time will play a contributing role across other regional client campaigns and projects as needed.

You will play a key part in leading the day-to-day relationships with companies teams in the region and worldwide, clients, their rights holder partners, and their third-party suppliers for partnership strategy and activation. We are looking for a talent with great client skills, and experience in developing integrated sponsorship activation campaigns including across rights management, communications, digital & data strategies, customer reward & engagement programs, customer acquisition programs, events, and experiential delivery. You will be tasked with ensuring that all client sponsorship-related activities align with the strategy and provide maximum return on investment, and you should have experience in driving a measurable commercial return for brands through sponsorship.

Key responsibilities:

-Leading the key companys account team, setting strategies, overseeing project deliverables & timelines, and overall accountability for the successful delivery of client campaigns, meeting of goals, and hitting of deadlines.

- Building and maintaining outstanding day to day relationships with clients, rights holders & suppliers.

- Efficient project management across multiple work streams, including development and management of project plans, creative planning, activation planning, status meetings with clients, rights holders, and internally.

- Create and present partnership activation plans, selling engaging and rewarding ideas & concepts to the client

- Lead on the development and management of project timelines, budgets, invoicing/cost management

- Lead the team in the implementation of all aspects of campaign touch points including; general rights delivery, talent/ambassador appearances, live event & experiential activations, digital & data strategies, PR , client/supplier briefings, and more.

- KPI setting and campaign measurement & evaluation.

- Evaluate incoming sponsorship proposals and provide review documents to clients in a timely manner.

- Advise clients on best industry practices in line with existing strategy.

-Create and present presentations for clients when required.

- Lead client meetings when required, becoming a trusted advisor to the client

Requirements

8+ years experience in brand partnership marketing, either in-house or agency-side.

Experience of this withinthe financial services and investment sectors is beneficial.

We are seeking a candidate with a well-rounded experience in multi-faceted sponsorship activation.

Must have broad experience across rights management & delivery, talent/ambassador appearances, live events &

experiential activation, digital & data-led activation strategies, PR.

Strong understanding and experience of building and managing bespoke sponsorship measurement &evaluation programs for brands.

A strong understanding of, and experience in working across, the full marketing mix - with the fluency ofunderstanding across traditional and digital marketing, media, events, communications, and branding among others

A strong understanding of the international sports and sports business ecosystem, including experience in rights holder operations, major events, key commercial partnerships, media and sponsorship rights.

Experience in working as part of a multi-agency ecosystem across key projects, both coordinating and collaborating with media, communications, creative, digital, and other agency partners for clients.

Experience in working across brand partnership activation campaigns in the Middle East region

Well developed presentation skills the ability to craft professional documents, and present articulate and well-thought-through presentations including campaign strategies, roll-out plans, and post-campaign reports.

Experience in working efficiently within a multi-faceted account team.

Experience in managing complex campaign budgets, from start to end of projects.

Strong experience in account management and strategic planning.

Strong knowledge of local and international sponsorship trends, a deep-rooted understanding of the sponsorshipand sports marketing landscapes and industries

A network of trusted regional suppliers

Ability to manage account teams, and experience in direct line management including driving performance growth and accountability.

Ability to multi-task; you will be working across a number of activities with tight deadlines

Proven ability to prioritize and manage your time efficiently, and to work under pressure and to tight deadlines

Outstanding written and oral communications skills, attention to detail

Proactive, energetic, solution-focused individual with a hands-on approach to account management

Fluency in English, written and spoken


A clear passion for sponsorship, sports & onsite, on-event delivery 8+ years experience in brand partnership marketing, either in-house or agency-side. Experience of this within the financial services and investment sectors is beneficial. We are seeking a candidate with a well-rounded experience in multi-faceted sponsorship activation. Must have broad experience across rights management & delivery, talent/ambassador appearances, live events & experiential activation, digital & data-led activation strategies, PR. Strong understanding and experience of building and managing bespoke sponsorship measurement & evaluation programs for brands. A strong understanding of, and experience in working across, the full marketing mix - with the fluency of understanding across traditional and digital marketing, media, events, communications, and branding among others A strong understanding of the international sports and sports business ecosystem, including experience in rights holder operations, major events, key commercial partnerships, media and sponsorship rights. Experience in working as part of a multi-agency ecosystem across key projects, both coordinating and collaborating with media, communications, creative, digital, and other agency partners for clients. Experience in working across brand partnership activation campaigns in the Middle East region Well developed presentation skills the ability to craft professional documents, and present articulate and well-thought-through presentations including campaign strategies, roll-out plans, and post-campaign reports. Experience in working efficiently within a multi-faceted account team. Experience in managing complex campaign budgets, from start to end of projects. Strong experience in account management and strategic planning. Strong knowledge of local and international sponsorship trends, a deep-rooted understanding of the sponsorship and sports marketing landscapes and industries A network of trusted regional suppliers Ability to manage account teams, and experience in direct line management including driving performance growth and accountability. Ability to multi-task; you will be working across a number of activities with tight deadlines Proven ability to prioritize and manage your time efficiently, and to work under pressure and to tight deadlines Outstanding written and oral communications skills, attention to detail Proactive, energetic, solution-focused individual with a hands-on approach to account management Fluency in English, written and spoken

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  • Sports Event Advertising and Sponsorship Manager

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