Social Media
5 days ago
Company Description
Xavi Work LLC
is looking for a
Social Media & Paid Ads Executive
to manage organic social media and execute paid advertising campaigns across multiple client brands and in-house projects.
This role is ideal for someone who can balance
creative content execution
with
hands-on ad management
, ensuring campaigns are delivered on time, on brand, and with measurable results.
Role Overview
You will be responsible for managing
social media content, community engagement, and paid advertising (Meta & Google)
—working closely with designers, content creators, and internal teams to drive visibility, leads, and growth.
Key Responsibilities
Social Media & Content
- Plan and execute social media content calendars across Instagram, TikTok, Facebook, and LinkedIn
- Write engaging captions and adapt content for each platform
- Coordinate with designers, photographers, and videographers for creatives
- Publish daily content and manage community engagement (comments & DMs)
- Track organic performance and suggest content improvements
Paid Ads (Meta & Google)
- Set up, manage, and optimize
Meta Ads (Facebook & Instagram)
and
Google Ads - Create ad copies, select audiences, manage budgets, and monitor performance
- Coordinate ad creatives with the design team
- Track key metrics (reach, leads, CTR, CPL) and prepare basic performance reports
- Support lead-generation and awareness campaigns for clients
Campaigns & Coordination
- Support digital marketing campaigns across social, website, and brand channels
- Manage timelines, approvals, and deliverables
- Assist with content shoots, events, and campaign launches
- Maintain digital assets and campaign documentation
Key Requirements
- 3–5 years of experience in
social media management and paid ads - Hands-on experience with
Meta Ads Manager
and
Google Ads - Strong understanding of social media trends and platform best practices
- Ability to manage multiple brands and campaigns simultaneously
- Experience using tools like
Canva
,
Meta Business Suite
, or similar - Basic knowledge of analytics (GA4, Meta insights) is a plus
- Organized, detail-oriented, and brand-focused
-
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