Senior Media Planning Manager

2 weeks ago


Dubai, Dubai, United Arab Emirates Majid Al Futtaim Full time

Key Responsibilities

  • Lead the strategic planning and execution of event-led and omni-channel retail media campaigns
  • Develop media frameworks and go-to-market strategies aligned with Precision Media brand objectives
  • Own and execute the retail media events calendar, driving campaign initiatives and market visibility
  • Partner with data and insights teams to leverage first-party shopper data for targeting and campaign optimization
  • Oversee creative development and media asset production, ensuring alignment with retailer brand marketing initiatives
  • Build and execute the marketing and communications strategy for Precision Media, including brand positioning and partner marketing
  • Manage creation of marketing collateral, case studies, thought leadership content, and event activations
  • Collaborate with advertisers, agencies, and internal commercial teams to co-develop high-impact campaigns
  • Act as a senior point of contact for key accounts, ensuring excellence in delivery and client satisfaction
  • Track media performance and campaign effectiveness, optimizing initiatives to deliver measurable results
Desired Candidate Profile

Bachelor s degree in Marketing, Business, Economics, Communication, or a related discipline. Eight or more years of experience in media, marketing, or retail media environments. Proven background in omni-channel media planning and campaign execution. Experience working within FMCG, ecommerce, or digital advertising ecosystems preferred. Strong understanding of media performance metrics and marketing analytics tools. Excellent stakeholder management, communication, and strategic planning skills.



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