Agency Partner Lead, Outbound
1 week ago
Responsibilities
About the team:
Our Agency Partnership team is responsible for driving sustained revenue growth and ad product usage across Mega Indie and Big 6 agencies in Central and Eastern Europe. This includes creating and nurturing strategic partnerships, informing and equipping agencies with the latest knowledge about TikTok ad solutions, uncovering win-win growth opportunities, driving commercial success and positioning TikTok as a premier business partner.
Responsibilities:
Nurture, forecast and track revenue performance across the agency portfolio
Drive solutions uptake and usage via agencies in line with TikTok quarterly product objectives
Develop agency growth and partnership strategies in line with overall Sales objectives and TikTok Agency strategy
Develop and lead agency engagement initiatives - education, strategic programs, etc. - within assigned agency book of business
Support the TikTok Commercial team on the negotiation, rollout and maintenance of commercial agreements
Engage with internal TikTok teams across sales, monetization strategy, product, marketing and legal in order to execute growth and partnership strategies
Provide cross-functional teams and organization at large with pertinent market intelligence captured through agency relationships
Support agencies in developing new revenue streams through TikTok services
Qualifications
Minimum Qualifications:
Experience in the media agency ecosystem in Central and Eastern Europe, with strong understanding of digital media platforms and ad solutions.
Proven ability to manage revenue growth, book of business attainment, and work with agency/client C-suite stakeholders.
Experience analyzing data, delivering insights, and formulating market strategies to drive results.
Demonstrated ability to work effectively with cross-functional teams and support international business needs.
High oral fluency in Russian and English is required to communicate directly with clients and business partners across the METAP region along with a willingness to travel internationally as required.
Preferred Qualifications:
Experience working in MarTech and AdTech.
Experience in media planning.
Experience working with Creative ecosystem partners.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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