Partnerships Manager

About Alaan

Alaan is the SuperCard for businesses and the most loved fintech in the Middle East. Our mission is to simplify finance for businesses so they can save time and money.

Alaan provides everything businesses need to manage and control expenses, including the SuperCard, AI-powered automation and insights, streamlined accounting, and centralized dashboards, all in one place.

Over 2000 businesses in the UAE and KSA, from startups to enterprises, use Alaan to control spending and save costs.

Backed by Y Combinator and top global investors- including founders and executives of leading startups - Alaan is built by a world-class team from McKinsey, BCG, Goldman Sachs, Barclays, Zomato, Careem, Rippling, and other high-growth companies.

We're not just building software. We're reimagining how finance works for modern businesses across the region.

About the role

Alaan's brand and customer base have grown rapidly through strong product-led and direct sales channels. The next stage of growth will come from strategic partnerships — building alliances that amplify brand reach, drive inbound demand, and create new revenue streams through collaboration.

Reporting directly to the Head of Marketing, this role will lead the charge in identifying, building, and activating partnerships across the fintech, SaaS, accounting, and business ecosystem.

You'll work closely with marketing, product, and sales teams to design campaigns, co-market with ecosystem players, and position Alaan as the go-to platform for modern finance teams in the Middle East.

This is a new and high-impact role, perfect for someone who thrives on ownership, creativity, and measurable growth outcomes.

What you'll do

Strategy & Planning

Define the partnerships roadmap with the Head of Marketing — aligned with business objectives, GTM priorities, and brand positioning.

Identify high-value partnership categories (SaaS integrations, accounting platforms, banks, accelerators, VCs, and ecosystem communities).

Build frameworks to assess potential partners (audience fit, brand alignment, co-marketing potential, lead flow).

Partnership Development

Source, negotiate, and onboard new partners that enhance Alaan's brand awareness, user acquisition, and ecosystem credibility.

Work with partners to source new lead opportunities for Alaan's product

Build joint marketing plans, webinars, events, content collaborations, and digital campaigns.

Manage partnership agreements, co-marketing budgets, and reporting.

Nurture existing relationships to maximise output and uncover deeper integration or referral opportunities.

Collaboration & Execution

Work cross-functionally with Sales and Product to identify integration and referral opportunities.

Partner with Customer Success on client co-branding or referral initiatives.

Collaborate with Marketing to ensure consistent messaging, shared KPIs, and measurable ROI on campaigns.

Performance & Reporting

Track partnership performance through agreed KPIs (pipeline influenced, leads generated, brand reach, event ROI).

Report on outcomes, insights, and recommendations for scaling or optimising partnerships.

Continuously refine partner strategy based on data and market trends.

What we are looking for

Experience & Background

• 4–7 years of experience in partnerships, growth, or marketing within fintech, SaaS, or digital-first environments.
• Proven success building and managing B2B partnerships or co-marketing initiatives.
• Strong understanding of brand growth, lead generation, and commercial value creation through collaboration.
• Experience negotiating partnership contracts, managing co-marketing budgets, and tracking ROI.
• Proven track record of successfully managing and growing partnerships.

Skills & Attributes

• Arabic-speaking preferred; fluent English required.
• Strong stakeholder management and negotiation skills.
• Creative and strategic thinker with an analytical mindset.
• Comfortable balancing brand and commercial outcomes.
• A self-starter who thrives in high-ownership, high-growth environments.
• Excited by the opportunity to shape Alaan's ecosystem and make a visible impact.

What's in it for you

• Contribute to building the Middle East's most beloved fintech brand from the ground up
• Benefit from a role with significant ownership and accountability
• Thrive in a flexible hybrid culture with ample work-life balance
• Participate in exciting offsite events
• Competitive salary and equity
• Enjoy additional perks like travel allowances, gym memberships, and more