Senior Content Creator

1 week ago


Abu Dhabi, Abu Dhabi, United Arab Emirates Yalla Full time 90,000 - 120,000 per year

We're seeking an experienced and creative 
Senior Content Creator

with strong 
digital video production skills

, particularly across social media platforms

including TikTok, Instagram, Facebook,, and YouTube Shorts.

The ideal candidate is a visual storyteller who understands trends, engages audiences, and has full command over pre-production, shooting (primarily on phones), and advanced mobile/desktop video editing.

This role will lead the ideation, creation, and delivery of short-form video content that aligns with brand tone, marketing strategy, and platform best practices.

Key Responsibilities:

  • Content Strategy & Planning
  • Collaborate with the marketing and social teams to develop a creative brief aligned with campaign objectives and brand messaging.
  • Stay ahead of trends in short-form video and mobile storytelling to inform creative direction.
  • Concept Development & Storyboarding
  • Develop engaging, platform-native content ideas (e.g., challenges, tutorials, behind-the-scenes, storytelling series).
  • Draft storyboards and scripts where necessary to align stakeholders and talent.
  • Video Production (Mobile First)
  • Shoot high-quality video content on smartphones
  • Direct on-camera talent or act as talent where appropriate.
  • Set up basic lighting and sound where needed (mobile setups).
  • Editing & Post-Production
  • Edit video content for social platforms (primarily mobile) using both mobile apps and desktop software.
  • Add motion graphics, text overlays, sound design, colour grading, and transitions aligned with brand guidelines
  • Publishing & Optimization
  • Schedule and upload content directly on social media platforms (e.g., Instagram, TikTok, YouTube).
  • Implement SEO relevant metadata, captions, and hashtags.
  • Analyse and optimize content perfomrance based on engagement and analytics.
  • Report on content performance
  • Team Collaboration & Leadership
  • Mentor junior creators or freelance contributors.
  • Provide feedback on content drafts and lead creative reviews.

Required Skills & Qualifications:

  • 3+ years
     of content creation experience with a focus on 
    short-form video
    .
  • Proven portfolio showcasing 
    social-first video content
     (especially phone-shot).
  • Strong understanding of storytelling techniques tailored for different platforms.
  • Ability to work end-to-end: ideation, filming, editing, optimization.
  • Excellent communication, organizational, and project management skills.

Key Software & Technical Skills:

Mobile Editing Tools:

  • CapCut
     (advanced level) – Required
  • InShot

    VN
    , or 
    LumaFusion
     – a plus

Desktop Editing & Motion Tools:

  • Adobe Premiere Pro
     – Required
  • Adobe After Effects
     – Strongly preferred
  • Final Cut Pro
     – Optional
  • DaVinci Resolve
     – Bonus for colour grading

Design Tools:

  • Adobe Photoshop

    Illustrator

    Canva
     (for thumbnails, graphics)

Other Tools:

  • Google Workspace
     (Docs, Drive, Sheets)
  • Notion

    Trello
    , or 
    Asana
     (for planning/content calendars)
  • Later

    Hootsuite
    , or 
    Meta Business Suite
     for scheduling/publishing
  • Familiarity with 
    analytics tools
     (e.g., TikTok Analytics, Instagram Insights, YouTube Studio)

Key Platforms Experience:

  • Instagram
     – Reels, Stories, Lives
  • TikTok
     – Deep platform fluency and trend awareness
  • YouTube Shorts
  • Optional: Facebook Video, LinkedIn Video, Snapchat

Nice to Have:

  • Experience working with influencers
  • Animation or motion graphics background.
  • Ability to shoot with DSLR/mirrorless in addition to mobile.
  • Copywriting skills for captions and hooks.

Soft Skills:

  • Creative thinker and visual storyteller.
  • Strong time management and ability to multitask across projects.
  • Comfortable being on-camera if needed.
  • Agile, trend-aware, and social media savvy.
  • Able to work independently and collaboratively in a fast-paced environment.

To Apply:

Please submit:

· Your resume

· A link to your video portfolio or reel (include specific examples optimized for mobile)


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