Content & Marketing Strategist

Content & Marketing Strategist

Location: Dubai, UAE (Full-Time, In-House)

Company: INNOVEX AGENCY

About INNOVEX AGENCY

INNOVEX Agency is a Dubai-based creative and marketing agency specializing in commercial videography, photography, 3D & CGI production, branding, website development, and social media management.

We produce high-end campaigns for luxury, lifestyle, real estate, automotive, fashion, and perfume brands across the GCC.

Position Overview

We are looking for a talented and organized Content & Marketing Strategist to lead the creative and strategic direction for client campaigns.

The ideal candidate is both creative and analytical — someone who understands brand strategy, visual storytelling, and content marketing while being capable of coordinating teams and managing clients.

You will be responsible for developing full campaign concepts, creating briefs, and ensuring flawless execution across all stages — from idea to production to publishing.

Key Responsibilities

• Develop marketing strategies and creative campaign directions tailored to each client.
• Create mood boards, creative briefs, and storyboards for photo and video shoots.
• Brainstorm and develop content ideas for social media, digital ads, and brand campaigns.
• Write captions, campaign copy, and storytelling angles for posts and videos.
• Create and manage content calendars and ensure timely publishing.
• Coordinate between the production, post-production, and advertising teams.
• Supervise the creation of videos, photos, and graphics to match the brand direction.
• Collaborate with the Ad Specialist to align organic and paid strategies.
• Maintain direct communication with clients for feedback, approvals, and reporting.
• Present strategies, ideas, and creative concepts to clients when required.
• Track campaign performance and provide recommendations for improvement.
• Stay updated on digital marketing trends, AI creative tools, and social media strategies.

Requirements

• Minimum 3 years of experience in marketing strategy, content creation, or campaign management.
• Strong ability to translate business goals into creative concepts and visual storytelling.
• Experience in creating mood boards, briefs, and storyboards.
• Excellent writing and communication skills in English (Arabic is a plus).
• Proficiency in content scheduling tools and Google Workspace.
• Knowledge of social media algorithms and AI tools like ChatGPT, Runway ML, or Midjourney is a plus.
• Strong project management and coordination skills.
• Experience collaborating with production, post-production, and ad teams.
• Ability to manage multiple clients and deadlines in a fast-paced environment.

Working Hours & Schedule

• Full-Time, In-House (Dubai)
• Working Hours: 9:00 AM – 5:30 PM
• Working Days: Alternating schedule
• Week 1 → 5 working days
• Week 2 → 6 working days
• Then repeats (5 / 6 / 5 / 6 pattern)

Employment Benefits & Equipment

• Employment visa and residency provided.
• Medical insurance as per UAE law.
• Annual flight ticket to home country.
• Company SIM card with calls and data plan.
• Laptop and software access provided.
• Opportunity to lead marketing direction for luxury and lifestyle brands across the GCC.

Why Join INNOVEX?

• Play a key strategic and creative role in one of Dubai's most forward-thinking agencies.
• Collaborate with a multicultural team of creative directors, producers, and editors.
• Work with top-tier clients in luxury, fashion, real estate, and lifestyle industries.
• Be part of an agency that merges creativity, strategy, and innovation.

Job Type: Full-time

Pay: AED4, AED5,500.00 per month

Application Question(s):

• Have you ever created a marketing strategy or campaign plan for a client brand from start to finish?

Answer Type: Yes / No

• How comfortable are you with creating mood boards, creative briefs, and storyboards for client campaigns?

Answer Type: Multiple Choice

Options:

Very Comfortable

Comfortable

Somewhat Comfortable

Not Comfortable

• Which of the following best describes your creative writing ability for captions and campaign copy?

Answer Type: Multiple Choice

Options:

Expert level

Professional level

Intermediate

Beginner

• Do you have experience coordinating between production, post-production, and advertising teams?

Answer Type: Yes / No

• Which tools or platforms have you used for content scheduling and project management?

Answer Type: Multiple Choice

Options:

Notion

Google Workspace

Trello

Asana

Other (please specify)

• Have you worked directly with clients to plan and manage their marketing or content strategies?

Answer Type: Yes / No

• How would you rate your understanding of brand positioning and campaign storytelling?

Answer Type: Multiple Choice

Options:

Excellent

Good

Fair

Beginner

• Please provide a brief example of a marketing campaign or content plan you've created or managed.

Answer Type: Short Answer

• Why do you want to join INNOVEX AGENCY as a Content & Marketing Strategist, and what makes you a strong fit for this role?

Answer Type: Short Answer

Education:

• Bachelor's (Required)

Experience:

• marketing strategy or campaign management: 2 years (Required)
• creative or marketing agency environment: 2 years (Required)
• content creation or social media marketing: 2 years (Required)

Language:

• English (Preferred)
• arabic (Preferred)