Performance Marketing Executive

4 days ago


Dubai, United Arab Emirates Waassta Digital Full time

**Performance Marketing Executive**

We are currently looking for a Performance Marketing Exec to join our small team

**Responsibilities**:

- Execute digital marketing campaigns across web, app, search, display, and social advertising to drive conversions on the portal
- Manage weekly metrics reporting across digital channels
- Manage the end-to-end process of campaign creation, including the setting up of ad sets, audience targeting, ad copy, creative review, and bid adjustments
- Continually review campaign performance and provide recommendations to optimize overall spending and performance
- Develop, oversee, and evaluate the implementation of A/B test campaigns
- Identify trends and insights, keep abreast of new social media or web technologies, and digital marketing trends
- Implement these new technologies in developing new campaigns
- Media planning, strategy & execution for ads campaigns across all online platforms (social & search engine)

**Skills**:

- 2 years of experience in digital marketing preferred
- Experience in setting up and optimizing Google AdWords (SEM, Display) and Facebook campaigns
- Working knowledge in programmatic ads & search engine optimization
- Operational knowledge with the latest marketing or ad serving tools like AdWords, Editor, and Power Editor would be advantageous
- Working knowledge of analytics tools like Google Analytics
- Strong analytical skills, detail-oriented, and a keen eye for data
- Able to work independently and is a self-starter
- Problem solver in a multi-tasking, fast-paced business environment
- A good team player with excellent communication and interpersonal skills

**Job Types**: Permanent, Temporary, Fresher

Application Question(s):

- Are you a recent graduate?
- Do you have experience in Performance Marketing?
- Are you based in UAE?



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