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Sales Manager-Events

3 weeks ago

United Arab Emirates Dubai Salt Full time

Job Description Sales Manager-Events Our client is hiring a Sales Manager to drive stand sales and sponsorship revenue across a profitable exhibition portfolio. This role is focused on building strong client relationships, winning new business, and delivering against ambitious revenue targets through a mix of targeted meetings and market-led sales strategy. Sales strategy & planning - Deliver monthly, quarterly and annual sales plans, tracking performance against targets and adjusting tactics to close gaps - Build persuasive proposals, pitch decks and sales collateral in collaboration with Marketing - Maintain a strong pipeline by researching new prospects, sector trends and competitor activity - Ensure accurate booking administration, forecasting, reporting and risk tracking - Identify growth opportunities using market insight, data and client feedback - Attend relevant industry events and competitor shows to source leads and bring back new ideas Client relationship & service - Build and manage relationships with key accounts and high-value prospects - Deliver a high standard of exhibitor service across the full event cycle - Drive rebooking and retention to achieve targeted rebook rates Floorplan & portfolio support - Support floorplan strategy and plot allocation to optimise revenue and exhibitor mix - Work closely with internal teams to ensure the portfolio is positioned competitively and commercially Industry partnerships - Develop relationships with trade associations, publications and industry bodies to support event growth - Manage and motivate the international agent network, ensuring regular performance communication and alignment On-site delivery - Take on exhibition run responsibilities from build-up to tear-down, working closely with Operations - Support VIP arrangements and partner engagement activities where required Experience - 3+ years sales experience (exhibitions/events preferred) - Proven ability to hit revenue targets and grow a pipeline through proactive prospecting - Confidence selling via phone, video and in-person meetings Skills & attributes - Strong commercial mindset with excellent negotiation and relationship-building skills - Highly organised with great attention to detail and comfort working with analytics and reporting - Clear communicator, persuasive and responsive with a proactive approach - Resilient under pressure and able to meet tight deadlines - High integrity and professionalism representing the business externally