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Abu Dhabi, United Arab Emirates Joud Coffee Full timeJob Description Social Media Lead (Organic + Paid Amplification) JOUD Coffee Location: Abu Dhabi, UAE Type: Full-time Language:Arabic & English (Arabic is mandatory) Build the social presence of a UAE homegrown brand scaling fast. JOUD Coffee is built on Hospitality, Generosity, and Communityand has grown to 18 outlets as a homegrown UAE brand. We're raising...
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Abu Dhabi, United Arab Emirates Joudcafe Full timeOverview Social Media Lead (Organic + Paid Amplification) — JOUD Coffee Location: Abu Dhabi, UAE Type: Full-time Language: Arabic & English (Arabic is mandatory) Build the social presence of a UAE homegrown brand scaling fast. JOUD Coffee is built on Hospitality, Generosity, and Community—and has grown to 18 outlets as a homegrown UAE brand. We’re...
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abu dhabi, United Arab Emirates Joud Coffee Full timeSocial Media Lead (Organic + Paid Amplification) — JOUD Coffee Location: Abu Dhabi, UAEType: Full-timeLanguage: Arabic & English (Arabic is mandatory) Build the social presence of a UAE homegrown brand scaling fast. JOUD Coffee is built on Hospitality, Generosity, and Community—and has grown to 18 outlets as a homegrown UAE brand. We’re raising the bar...
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abu dhabi, United Arab Emirates Joudcafe Full timeOverview Social Media Lead (Organic + Paid Amplification) — JOUD Coffee Location: Abu Dhabi, UAE Type: Full-time Language: Arabic & English (Arabic is mandatory) Build the social presence of a UAE homegrown brand scaling fast. JOUD Coffee is built on Hospitality, Generosity, and Community—and has grown to 18 outlets as a homegrown UAE brand. We’re...
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abu dhabi, United Arab Emirates Joud Coffee Full timeSocial Media Lead (Organic + Paid Amplification) — JOUD Coffee Location: Abu Dhabi, UAEType: Full-timeLanguage: Arabic & English (Arabic is mandatory) Build the social presence of a UAE homegrown brand scaling fast. JOUD Coffee is built on Hospitality, Generosity, and Community—and has grown to 18 outlets as a homegrown UAE brand. We’re raising the bar...
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Social Media Lead — Organic Growth
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abu dhabi, United Arab Emirates Joudcafe Full timeA UAE homegrown brand is seeking a Social Media Lead with a strong background in organic social strategy. This role requires exceptional Arabic and English writing skills, along with leadership abilities to set standards and drive performance on social media. Responsibilities include creating a compelling brand presence, managing a Social Media Executive,...
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Social Media Lead — Organic Growth
7 days ago
Abu Dhabi, United Arab Emirates Joudcafe Full timeA UAE homegrown brand is seeking a Social Media Lead with a strong background in organic social strategy. This role requires exceptional Arabic and English writing skills, along with leadership abilities to set standards and drive performance on social media. Responsibilities include creating a compelling brand presence, managing a Social Media Executive,...
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Social Media Lead — Organic Growth
6 days ago
Abu Dhabi, United Arab Emirates Joudcafe Full timeA UAE homegrown brand is seeking a Social Media Lead with a strong background in organic social strategy. This role requires exceptional Arabic and English writing skills, along with leadership abilities to set standards and drive performance on social media. Responsibilities include creating a compelling brand presence, managing a Social Media Executive,...
Social Media Lead Organic
7 hours ago
Job Description Job Description Social Media Lead (Organic + Paid Amplification) JOUD Coffee Location: Abu Dhabi, UAE Type: Full-time Language:Arabic & English (Arabic is mandatory) Build the social presence of a UAE homegrown brand scaling fast. JOUD Coffee is built on Hospitality, Generosity, and Communityand has grown to 18 outlets as a homegrown UAE brand. We're raising the bar on storytelling, craft, and cultural relevance: premium, warm, and unmistakably JOUD. We're hiring a Social Media Lead who can do two things exceptionally well: - Create a world-class organic presence (taste-led content, voice, cadence, community) - Build the platform foundations and amplification engine so social performsreliably, measurably, and at scale This is not a posting role. It's a leadership role that sets standards, builds systems, and leads execution through a Social Media Executive and creative partners. What you'll own - Social strategy & brand voice (Instagram-first) - Own the organic social strategy and channel identity: content pillars, tone, narrative, and what premium but warm looks like. - Build the editorial calendar tied to launches, seasonal moments, and day-to-day brand building. - Establish JOUD's social standards: what we post, what we never post, and why. - Creative direction & content machine - Write/lead briefs for reels, stories, and carousels (hooks, scripts, storyboards, shot lists). - Raise the bar on creative taste: pacing, visuals, copy, and cultural fluency. - Partner with videography/design resources to deliver consistent, high-quality output. - Community & brand care (Arabic-first) - Set the tone for community management: warm, respectful, fast, and genuinely helpful. - Build a clean escalation workflow with operations for complaints/issues and follow-through. - Platform foundations & paid amplification (quiet excellence) - Ensure the account ecosystem is set up properly: access, ownership, roles/permissions, and day-to-day reliability. - Keep tracking and reporting clean and consistent (so performance can be trusted). - Run and optimize paid amplification for key moments (launches, offers, seasonal pushes), including creative testing and audience strategywithout turning the brand into ads content. - Leadership & operating cadence - Lead and coach a Social Media Executive (publishing + community ops). - Build repeatable workflows: briefs production approvals scheduling reporting iteration. - Report weekly insights: what's working, what to scale, what to stop. What success looks like (first 6090 days) - JOUD has a clear, recognizable social identity and consistent cadence. - Content quality risesstronger hooks, higher retention, more saves/shares. - Community response standards are tight and on-brand. - Paid amplification works reliably (clean setup, measurable improvement, better learning loops). Requirements - Strong organic social leadership for a premium brand (hospitality/retail/lifestyle preferred). - Excellent Arabic writing + tone, and strong English (Arabic is mandatory). - Strong creative judgment (you can spot what's off instantly and fix it). - Hands-on experience with Business Suite/Ads Manager, access management, and running paid social campaigns (awareness retargeting conversion where applicable). - UAE cultural fluency (authentic vs cringe instincts). How to apply Send - CV / LinkedIn - Links to accounts you've led + 35 examples you're proud of - Short note answering: - What does premium-but-warm social feel like to you - Describe one time you improved a brand's social performancewhat changed and why Job Details Role Level: Mid-Level Work Type: Full-Time Country: United Arab Emirates City: Abu Dhabi Company Website: https://www.joudcoffee.com/ Job Function: Sales Company Industry/ Sector: Food and Beverage Services What We Offer About The Company Searching, interviewing and hiring are all part of the professional life. The TALENTMATE Portal idea is to fill and help professionals doing one of them by bringing together the requisites under One Roof. Whether you're hunting for your Next Job Opportunity or Looking for Potential Employers, we're here to lend you a Helping Hand. Report Disclaimer: talentmate.com is only a platform to bring jobseekers & employers together. Applicants are advised to research the bonafides of the prospective employer independently. We do NOT endorse any requests for money payments and strictly advice against sharing personal or bank related information. We also recommend you visit Security Advice for more information. If you suspect any fraud or malpractice, email us at [Confidential Information].
