Ecommerce Manager

5 days ago

Dubai, Dubai, United Arab Emirates Parfums de Marly Full time
Parfums de Marly, the Haute Parfumerie Maison created by Julien Sprecher, revives the splendor of the lifestyle of Château de Marly, a place dedicated to pleasure and celebration during the 18th century. A refined perfumery, respecting French savoir-faire, with audacious compositions that dare to go against the grain. Each fragrance has its own olfactory signature, developed from a palette of noble ingredients. Parfums de Marly creates a unique experience that reflects the fascinating association between the classic and the contemporary. The splendor of the 18th century through a prism of modern vision.

A new Perfume dimension to access another dimension of the Being.

About the role

Global Role | DTC Shop – US, UK, Europe & UAE

This is an exciting global opportunity at Parfum de Marly for an E-commerce Manager. In this role, you will be responsible for driving and optimizing our Direct-to-Consumer (DTC) online shops across key markets, including the US, UK, Europe, and the UAE. As a key player in our global digital strategy, you will ensure a seamless, high-performing e-commerce experience that aligns with our brand's luxury identity and enhances customer engagement worldwide.

The E-commerce Manager will be at the heart of our digital platforms, overseeing user experience, content strategy, and technical enhancements. Acting as a strategic coordinator, you will collaborate with technical, design, and marketing teams to deliver a consistent, engaging, and conversion-driven digital journey for our customers.

Key Responsibilities:

User Experience (UX/UI) Optimization

1. Work closely with UX/UI designers to enhance design, navigation, and fix the basics (PDP, Homepage, PLP).
2. Collaborate with CRO (Web analyst) to identify and implement optimization opportunities.
3. Implement improvements to streamline the conversion funnel.
4. Ensure flawless execution of optimizations during site launches and updates.
5. Daily updates and optimization of the website based on our Animation Plan, product performance, and product launches.

Content Management and Editorial Strategy

1. Ensure content aligns with brand identity and user expectations: Brief and Guide the content team on our requirements and needs.
2. Conduct competitive analysis of user journeys for insights and future activations.
3. Coordinate with content teams to ensure timely delivery of Always-On content, launch kits, and campaigns.
4. Optimize web content to boost engagement and SEO.
5. Collaborate with communication teams to align editorial content with brand strategy.

Collaboration with Technical & Digital Marketing Teams

1. Work with developers (external agency) to implement our Yearly Roadmap, managing the process from briefing to project execution and go-live.
2. Have a comprehensive understanding of our Shopify Theme to make changes and optimize sections directly in the Back Office.
3. Collaborate with CRM and data teams to enhance personalization in the customer experience.
4. Ensure cross-device compatibility (mobile, desktop).

Role - Specific Skills:

- Knowledge of UX/UI design principles (navigation, digital ergonomics, wireframing).
- Proficiency in web analytics tools (Google Analytics, Contentsquare, Hotjar, etc.).
- Ability to manage digital projects with internal and external teams.
- Strong understanding of SEO and content strategy.
- Attention to detail and analytical mindset.
- Project management and team coordination skills.

Desired Background and Experience:

- 3 to 5 years of experience in digital marketing, UX, or e-commerce.
- Experience with CMS tools (Shopify), CRM, and marketing automation.
- Innovative mindset, proactive attitude, and business-oriented approach.

Seniority level

- Mid-Senior level

Employment type

- Full-time

Job function

- Sales and Business Development
- Industries: Retail Luxury Goods and Jewelry

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