Co-Marketing Manager

1 week ago

Dubai, United Arab Emirates Tabby Full time

Job description / Role Job Type Full Time Job Location Dubai, UAE Nationality Any Nationality Salary Not Specified Gender Not Specified Arabic Fluency Not Specified Job Function Marketing, Advertising & PR Company Industry Marketing, Advertising & PR Description Tabby is looking for a co-marketing manager to lead strategic growth across a portfolio of high-value merchants and digital agencies. This role blends campaign strategy, partner development, and cross-functional collaboration - all designed to drive measurable outcomes across owned and paid channels. You'll be responsible for co-marketing plans across your portfolio, supporting acquisition, retention, and upsell. You'll also grow Tabby's agency relationships - helping agencies unlock new performance opportunities and build long-term, scalable partnerships. Key responsibilities - Lead co-marketing strategy for your portfolio of merchants and media agencies - Manage end-to-end partner communication - from planning and launch to reporting and performance reviews - Build long-term agency relationships that support scalable, high-performing campaign execution - Support onboarding and enablement of new agency partners to integrate with Tabby Ads - Monitor campaign and pipeline health using internal dashboards and tools - Analyze performance and deliver clear, data-backed recommendations to improve ROAS and increase investment - Identify upsell and cross-sell opportunities across Tabby Ads surfaces - Ensure seamless campaign delivery across app, push, email, and WhatsApp in collaboration with internal teams - Work closely with AdOps, Product, and Brand Studio teams to align on campaign goals and execution - Share partner feedback and insights to improve internal workflows and influence product development Skills, knowledge & expertise - 4-6 years of experience in digital marketing, agency partnerships, or ad sales - Fluent in Arabic and English (spoken and written) - Proven ability to manage advertisers or agencies, deliver performance outcomes, and drive commercial growth - Strong understanding of performance marketing and digital campaign strategy - Excellent communication, project management, and stakeholder management skills - you love keeping things on track - Comfortable using dashboards, attribution tools, and performance data to guide decisions - Experience using Meta Ads Manager, TikTok Ads, Snap Ads, or Google Ads - Exposure to affiliate, retail media, or performance-led fintech campaigns - Familiarity with the MENA agency ecosystem Apply Now

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