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Director of Media

3 weeks ago


Umm Al Quwain City, United Arab Emirates Paradox EN Full time

Director of Media - EdTech (French fluent ) 2 days ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. What if your next playground was transforming a massive Personal Brand ecosystem into a global, iconic Company Brand? What about challenging the status quo of an entire industry and building a brand you can be proud of, and that will help millions of people? Then you'll love this. We're not looking for a "Social Media Manager" to follow a calendar. We're looking for a director of media (brand & content) who understands that to win today you need a movement, not just content. You will have the freedom to propose bold, unconventional concepts and the resources to bring them to life immediately. We need a strategist who will bridge the gap between David Laroche's personal influence and Paradox's institutional power. A brand architect capable of orchestrating a complex dual-strategy: scaling a personal brand while simultaneously building a standalone company brand that outlasts its founder. A creative disruptor who hates best practices because they lead to average results. You constantly hunt for the purple cow. A doer with taste who scripts, drives, and ships ideas. This is a full‐time position, carried out remotely or from our offices in Dubai or Lisbon. French and English fluency is required. About Paradox WHAT WE DO: We are convinced that greatness is trainable. We want to empower people at scale by leveraging cutting‐edge technologies like AI and crafting user experiences with outstanding aesthetics. We do that by merging human intelligence, structured intelligence, and technological intelligence to create one seamless ecosystem: the Paradox OS. OUR BELIEFS We believe self‐help is broken. Most learning platforms are used the same way: consuming generic theories and getting quick highs without lasting change. At Paradox, we believe people deserve more: more than content, more than motivation. They deserve a system that knows them, adapts, challenges, and grows with them. We believe that every human learns differently, and technology can do more than entertain or save time. It can translate insight into transformation, through AI personalization, lean experimentation, and deep psychological understanding. Because learning shouldn't just inspire for a day, it should change how you live, think, and create. OUR VISION At Paradox, we want to re‐invent how people grow. We do not build another course or coaching app but the operating system for greatness. Founded by David Laroche, a creator followed by over 2M people, Paradox aims to live beyond any individual for decades to come. Our ambition is to compete with players like Mindvalley, but with a sharper vision, grounded protocols, and a culture that refuses mediocrity: we move fast, aim high, and hold ourselves to the standards of Apple, Spotify, and MasterClass. YOUR MISSION Transform a personal brand into a top‐tier media. Lead the Content Factory not by administrative management, but by creative authority. Your goal is to produce content that is so good, unique, and aligned with our values that it makes our competitors look outdated. Your 4 major responsibilities Architect the dual‐brand strategy. Build a symbiotic strategy where David Laroche's personal brand and Paradox's company brand reinforce each other without cannibalization. Propose radical new formats (documentaries, reality shows, conceptual shorts) that shatter the boring codes of the self‐help industry. Define distinct, sharp editorial lines for each platform: depth & search for YouTube, aesthetic & vibe for Instagram, and authority & authenticity for LinkedIn. Take responsibility for the entire production chain by writing hooks, storyboarding, and ensuring the final cut matches the vision. Deliver what you pitch by hiring the necessary talent and ensuring smooth execution. Treat David as the "actor" on set, ensuring scripts, set, and direction are flawless. Command the content factory by setting tempo, culture, and standards of excellence. Provide high‐level artistic direction and act as the final quality check. Challenge the team to constantly upskill with sharper cuts, better sound design, and stronger visual storytelling. Treat content as a primary acquisition channel, collaborating with the Head of Growth to produce assets for ads. Analyze retention graphs, CTR, CPL, and iterate based on data. DO YOU RECOGNIZE YOURSELF? Experience Proven content builder: successfully grew a media brand, a YouTube channel, or a personal brand to 100k+ followers or millions of views; understands mechanics of virality and retention. Editorial leadership: managed a creative team and gave feedback that lifts a good video to a masterpiece. Elite scripting skills: can show scripts that performed; structures narrative, writes a hook that stops the scroll, keeps audience engaged for 20+ minutes. Performance fluency: worked in environments where content had to drive business results (ads, launches, conversion) rather than vanity metrics. PERSONALITY Intolerant to mediocrity: polished, detail‐oriented; fights for the details others ignore. Psychology obsessed: studies human nature, asks why people click, share, and what emotion drives them. A doer with authority: commands respect by competence; can write script, direct shoot, and fix edit. No ego, just impact: accepts that best concepts can flop, analyzes data, pivots, and ships next concept. Language French: native or bilingual. English: fluent; can hold conversation with English‐speaking colleagues. IT MIGHT NOT BE FOR YOU Need clarity before chaos. Prefer balance over intensity. Do not genuinely care about topics covered. Want to strategize without getting hands dirty in scripting, directing, or editing suite. WHY JOIN US Help us market a product that fuses neuroscience, design, and AI. Work with filmmakers, psychologists, engineers, and creatives obsessed with impact. In the heart of our headquarters stands the 100 000 Dreams Wall. Every photo is a life rewritten. You will play a crucial role in the development of an iconic product. Growth & Ambition Being surrounded by A‐players who strive to perform. Impact & Meaning Playing a crucial role in a company whose content and products will be used by millions. Waking up in the morning feeling you are making a difference. Contributing to the Paradox Foundation, a non‐profit that empowers teenagers. Freedom & Well‐Being A company culture based on autonomy & accountability. Flexible working hours. A remote culture from day one with freedom to work wherever you want. Magnificent office in Dubai, Paris, Lisbon – feels like home. Work on Mac (counted). 350€ per year paid by the company for gym, dance class, or other activities. 150€ of books or education support. Six 1:1 coachings with a Paradox Coach to support personal/professional growth. How To Apply That job description resonated with you? Click on "Apply for this position" and fill out a short questionnaire (7–8 minutes) to tell us more about yourself and send us your CV. Hiring process A 6–8 minute application survey. 15–30 minute video call with Timy, HR, to assess fit between position, company, and your career path. Video call with Quentin, VP Marketing, to review background and align desires with needs. Culture‐fit video call to check values and culture alignment. Reference calls to provide insights into how you work. Welcome aboard About Our Hiring Process Our recruitment process is tailored to avoid mismatches. It might seem long but each step serves a purpose and helps you understand where you'll be stepping in. We also want you to have time to ask all your questions. The steps can be rearranged depending on availability. If you're not joining to tweak landing pages, if you're here to engineer behavioral change at scale for millions, welcome to Paradox. Let's build the Operating System for Greatness. Seniority level Director Employment type Full‐time Job function Marketing and Sales Education Referrals increase your chances of interviewing at Paradox EN by 2x #J-18808-Ljbffr