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Senior Marketing and Communications Specialist

2 months ago

Dubai, Dubai, United Arab Emirates Asterix Communications Full time

About Asterix Communications

Asterix Communications is seeking a highly skilled Marketing and Communications Manager to join our team. As a leading provider of innovative marketing solutions, we are committed to delivering exceptional results for our clients.

Key Responsibilities:

  1. Develop and Implement Effective Communication Strategies

Develop and implement comprehensive communication strategies that align with the company's objectives and enhance its brand image. This includes creating and executing plans to increase brand awareness, engagement, and loyalty.

Coordinate with Internal Teams

Coordinate with internal teams to ensure consistent messaging across all communication channels, including digital marketing, social media, and public relations.

Monitor and Analyze Communication Effectiveness

Monitor and analyze the effectiveness of communication strategies and make necessary adjustments to optimize results.

Create and Optimize Digital Content

Create, manage, and optimize digital content for the company's website, blogs, newsletters, and other online platforms to engage and inform the audience.

Collaborate with Designers and Writers

Collaborate with designers, writers, and other team members to produce high-quality content that meets the company's standards and objectives.

Develop and Execute Social Media Strategy

Develop and execute a robust social media strategy to increase the company's online presence and engagement, including creating and scheduling content, responding to followers, and analyzing metrics and trends.

Manage Media Relations

Build and maintain strong relationships with media outlets, journalists, and influencers to secure media coverage and promote the company's initiatives and achievements.

Develop and Distribute PR Materials

Develop and distribute press releases, media kits, and other PR materials to promote the company's news and achievements.

Organize Media Events

Organize and manage media events, press conferences, and interviews to promote the company's initiatives and achievements.

Qualifications:

  1. Bachelor's Degree in Marketing, Communications, or Related Field

A bachelor's degree in marketing, communications, or a related field is required.

Minimum 5 Years of Experience

Minimum of 5 years of experience in marketing and communications, with a focus on digital content and social media.

Proven Ability to Develop and Execute Successful Communication Strategies

Proven ability to develop and execute successful communication strategies that meet the company's objectives and enhance its brand image.

Excellent Written and Verbal Communication Skills

Excellent written and verbal communication skills are required to effectively communicate with internal teams, media outlets, and other stakeholders.

Strong Understanding of Social Media Platforms and Digital Marketing

Strong understanding of social media platforms, digital marketing, and SEO best practices is required to develop and execute effective communication strategies.

Experience in Media Relations and Public Relations

Experience in media relations and public relations is required to build and maintain strong relationships with media outlets, journalists, and influencers.

Ability to Work in a Fast-Paced Environment

Ability to work in a fast-paced environment and manage multiple projects simultaneously is required.

Fluency in English

Fluency in English is required, with knowledge of Arabic being an advantage.