Digital Marketing Specialist
4 weeks ago
Key Responsibilities:
- Plan, optimize, implement and manage paid search campaigns to ensure they are up-to-date and optimized according to best practice guidelines.
- Generate reports for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Research and analyze competitor advertising links to stay ahead of the competition.
- Write attractive and concise copy for adverts to maximize ROI.
- Monitor budget and adjust bids to gain better ROI.
- Experience with tools such as Google Analytics, Google Tag Manager, Google Spreadsheets, etc.
- Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
About the Role:
This is a unique opportunity to join our team as a Digital Marketing Specialist and take your career to the next level. As a key member of our team, you will be responsible for managing paid search campaigns, generating reports, and analyzing competitor advertising links.
Requirements:
- Expert knowledge in Search Engine Marketing - Paid Search (FB & LinkedIn Ads would be a plus point).
- Experience working with popular PPC ad platforms (AdWords, Yahoo, Bing).
- Knowledge of SEO and digital marketing concepts.
About Us:
GLOBAL Human Capital Group is a leading provider of human capital solutions. We are committed to helping our clients achieve their goals through our expertise in digital marketing.
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