Head of E-commerce and Digital

7 days ago


Dubai, Dubai, United Arab Emirates Dexiconn Full time

Job Role

The Head of E-commerce and Digital at Dexiconn will be responsible for developing and executing a comprehensive digital marketing strategy that drives business growth and expands our brand presence worldwide. This includes building and leading a global marketing team, overseeing local marketing teams, and collaborating with agencies, contractors, influencers, and media partners.

Key Responsibilities:

  • Develop and implement a global marketing strategy aligned with regional markets.
  • Manage brand positioning, pricing, and overall brand perception.
  • Optimize marketing budgets, monitor ROI, and ensure campaign effectiveness.
  • Expand online and offline marketing efforts through distributors, retailers, operators, and digital channels.
  • Build and lead a global marketing team across multiple countries.
  • Oversee local marketing teams and ensure alignment with global strategies.
  • Collaborate with agencies, contractors, influencers, and media partners.
  • Enhance e-commerce and digital marketing channels (SEO, SMM, Performance, marketplaces).
  • Analyze data, report on key performance indicators, and adjust marketing strategies accordingly.

Requirements:

  • 10+ years of experience in mobile phones, consumer electronics, or FMCG marketing.
  • Proven experience managing a global brand across the US, Europe, Asia, Latin America, and Africa.
  • Strong background in international digital advertising campaigns.
  • Expertise in working with distributors, retailers, and telecom operators (B2B & B2C).
  • Experience in e-commerce and digital marketing (SEO, SMM, Performance).
  • Financial literacy – marketing budget management, ROI, and P&L responsibility.
  • Leadership skills – ability to manage teams across multiple regions.
  • Fluent English; knowledge of other languages (French, Spanish, Chinese) is a plus.


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